16 oct
|
Antal International
|
Monterrey
16 oct
Antal International
Monterrey
We are looking for a hands‑on and proactive Marketing Specialist to support marketing initiatives across our business in Mexico, working closely with the U. S.-based Corporate Marketing team.
This role combines digital marketing, content creation, branding, campaign execution, market research, analytics, sales support, and event coordination. The adecuado candidate has 3–5 years of relevant marketing experience and can independently manage day-to-day marketing activities while ensuring alignment with corporate marketing strategies and business objectives.
The position will primarily support the Cleaning Products business (approximately 70%), with additional responsibilities for Engineered Products (approximately 30%).
Key Responsibilities Digital Marketing & Content Creation Develop and execute digital marketing initiatives across relevant channels. Plan, create, and coordinate engaging content for social media and digital platforms. Create graphic assets, presentations, brochures, product materials, and other marketing collateral. Support website content management and updates.
Coordinate photography, video production, and other creative content as needed. Ensure consistent brand identity and messaging across all marketing materials. Support the planning, execution, and optimization of digital marketing campaigns. Contribute to lead generation and demand generation initiatives. Monitor campaign performance and recommend improvements based on results. Collaborate with commercial teams to align marketing activities with business goals. Market Research & Analytics Conduct market, competitor, customer, and industry research. Identify market trends and opportunities relevant to the business. Track marketing KPIs and prepare performance reports and presentations. Analyze campaign results and provide actionable insights. Maintain marketing reports and support data‑driven decision‑making. Develop sales presentations, product information materials, brochures, and customer‑faci
📌 Coordinador de marketing (Monterrey)
🏢 Antal International
📍 Monterrey