1. Participate in the annual business planning of product line/customer of the branch office, complete andimplement business planning for the responsible customers,and recommend KA break through list based on business strategies.

2. Complete the scanning of basic information, competitor information,procurementmode,procurementdecision-making chain, supplier list and other comprehensive information of the responsible customers,and propose annual work plans with priorities for different KA customers through analysis.

3. Be able to collect information from multiple channels, comprehensively analyze and judge the marketsituation,and provide constructive opinions and suggestions for the annual business planning of productline/customer.

Customer Management and Sales Operations

1. Develop director/expert relationships in high-end/large hospitals, enhance customer relationshiplevels,gain in-depth under standing of customer needs and pain points, combine product strategies and ITinter connection, provide differentiated solutions to meet different customers' requirements, achievesingle/cross departments break throughs in product collaboration, and achieve large-scale sales withdemonstration effects.

2. 1and1->N break through sinhigh-end products in KA customer departments, creating regional window hospitals and enhancingbrand influence.

3. Proactively identify newbusiness opportunities in target customers, analyze their current usage ofproducts and services,



and explore potential opportunities; Monitor the after-sales performance of targetcustomers, and promptly coordinate and resolve potential issues.

Market Promotion

1. Based on different customers' presente needs and pain points, plan andorganizepromotion events,channel meetings, academic meetings, departmental meetings, etc. for specific customer groupsornew/important products.

2. With the support of the Mindray platform, invite the presidents/directors/IT departments of major KAhospitals to further understand Mindray's international window sites and headquarters' production and R&D; capabilities, enhance customer confidence, and achieve sales intentions.

1. Based on understanding of customers,effectively integrate existing distributor resources,guide and leaddistributors' sales staff to collect business opportunities and maintain daily relationships in the hospital they are responsible for.

2. Based on the existing channels for conducting business, develop the secondary channel network forcustomers, effectively identify and develop strong channels of different hospitals, introduce solutionsuppliers in large projects, and expand the reserve channel pool.

3. Cooperate with the product line sales managers to supervise distributors' business opportunities; Sharesuccessful cases of break through in window hospitals to empower distributors'team. #J-18808-Ljbffr

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🏢 Mindray Bio-Medical Electronics Co.
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