**About Signa Marketing**
Signa Marketing partners with mid-market e-commerce brands and service-based businesses to drive sustainable revenue growth through inbound marketing.
Through our Inbound Framework Program, we align messaging, technology, traffic acquisition, and lead nurturing to create a seamless journey from prospect to loyal customer. By integrating SEO, PPC, CRO, and marketing automation tools like HubSpot and Klaviyo, we build full-funnel growth systems that deliver measurable, month-over-month performance.
Our mission is to empower growing businesses with high-performance inbound marketing systems that consistently generate qualified pipeline and revenue.
**Our Core Values**
- **Partnership** - We build trust-based relationships with clients and our team
- **Prioritizing Action + Client Experience** - We move fast and deliver exceptional experiences
- **Communication** - We operate with clarity, transparency, and accountability
- **Authenticity + Radical Candor** - We value honesty, feedback, and continuous improvement
- **Empathy + Being of Service** - We care deeply about supporting others
- **Innovation + Being a Student** - We stay curious and always keep learning
Define the Role
We are seeking an **SEO Strategist (Execution-Focused)** to take ownership of SEO/AEO execution and performance across multiple client accounts.
This role works closely with a Lead Strategist and is responsible for translating SEO/AEO strategy into action—executing, optimizing, and continuously improving organic performance.
This is a **hands-on role** for someone who understands SEO deeply and enjoys working in the details, while also contributing ideas and insights to improve strategy.
You will be responsible for actually moving rankings, traffic, and organic conversions—not just reporting on them.
**How This Role Fits**




You will work alongside:
- Lead Strategist (growth direction and prioritization)
- Digital Strategists (funnel integration and messaging alignment)
- Account Managers (client communication and delivery coordination)
- Marketing Operations Specialists (execution support)
- UI/UX Designers (conversion-focused design improvements)
- Technical Managers (technical implementation and development support)
Your role is to ensure SEO strategy is executed properly and continuously optimized to drive measurable growth.
**What You Own (Core Responsibilities)**
1. SEO Execution & Optimization
- Execute on-page SEO improvements (titles, meta descriptions, headers, internal linking)
- Optimize existing pages for rankings, CTR, and conversions
- Implement structured SEO improvements based on strategy
2. Technical SEO
- Conduct technical audits (site structure, crawlability, indexing, performance)
- Identify and resolve technical SEO issues in collaboration with developers
- Use tools such as Screaming Frog, Google Search Console, and Ahrefs
3. Content Strategy Execution
- Create high-quality content briefs aligned with search intent and ranking opportunities
- Optimize and improve existing content to drive performance gains
- Collaborate with content writers or execute key content pieces when needed
4. Keyword & Opportunity Research
- Identify high-impact keyword opportunities based on intent and competition




- Map keywords to content and site structure
- Continuously uncover new opportunities for growth
5. Performance Analysis & Reporting
- Monitor rankings, traffic, and key SEO metrics
- Analyze performance trends and identify areas for improvement
- Communicate insights and recommended actions to the team
6. Continuous Improvement
- Test and iterate on SEO strategies
- Stay up-to-date with algorithm changes and best practices
- Bring proactive ideas to improve performance across accounts
What Success Looks Like
- Rankings improve for target keywords
- Organic traffic increases consistently
- Pages are properly optimized and structured
- Clear SEO opportunities are identified and executed
- SEO becomes a predictable growth channel for clients
**Qualifications / Requirements**
Core Experience
- 3-6+ years of hands-on SEO experience
- Proven ability to improve rankings and organic traffic
- Experience working on multiple websites or client accounts
Technical & Tool Proficiency
- Strong experience with:
- Google Search Console
- Google Analytics (GA4)
- Ahrefs / SEMrush or similar tools
- Screaming Frog or other crawling tools
SEO Skillset
- Deep understanding of on-page SEO and search intent
- Strong technical SEO fundamentals
- Ability to analyze SERPs and reverse-engineer rankings
- Experience optimizing content for both rankings and conversions
Execution & Problem Solving
- Strong attention to detail
- Ability to identify issues and take action quickly
- Comfortable working independently and owning outcomes
Communication
- Strong written and verbal English
- Ability to communicate insights clearly to internal teams
What We’re Looking For
- Someone who actually knows how to move

📌 SEO Strategist (Execution-focused) - Remote (México)
🏢 Signa Marketing
📍 México