Marketing Automation Specialist (HubSpot, Marketo & CRM Automation) – Remote | U.S. Hours
Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours
About the Role
At Pavago, one of our clients is hiring a Marketing Automation Specialist to build, optimize, and scale automated marketing systems that drive lead generation, conversion, pipeline growth, and revenue attribution .
This is a hands-on execution role — not a passive campaign coordination position.
You'll design, build, test, and optimize:
- Email marketing automation
- Lead nurture workflows
- Lead scoring and lifecycle systems
- CRM automation
- Segmentation and lead routing
- Campaign tracking and attribution

You'll work across platforms such as HubSpot, Marketo, Pardot, ActiveCampaign, Klaviyo, and Salesforce , helping marketing and sales teams operate more efficiently and convert more leads into revenue.
If you enjoy combining marketing automation, CRM systems, data, email marketing, and performance optimization , this role is a strong fit.
What You'll Own
Marketing Automation & Workflow Development




- Build and optimize automated nurture sequences, drip campaigns, triggered workflows, and lifecycle automations
- Create scalable automation systems across the customer journey and marketing funnel
- Configure workflow triggers, conditions, branches, delays, and actions
- Test automation logic and troubleshoot workflow issues
- Improve lead progression from initial engagement through MQL, opportunity, and sales handoff
- Identify opportunities to reduce repetitive manual marketing processes

Email Marketing & Campaign Execution
- Build, test, launch, and optimize email campaigns using:
- HubSpot
- Marketo
- Pardot
- ActiveCampaign
- Klaviyo
- Create automated nurture and lifecycle email sequences
- Conduct A/B testing across:
- Subject lines
- Email copy
- Calls-to-action
- Send times
- Audience segments
- Ensure campaigns are responsive, accessible, on-brand, and conversion-focused
- Monitor deli

📌 Marketing Automation Specialist (Ciudad de México)
🏢 Pavago
📍 Ciudad de México