Home Health Care Sales Representative – Client Acquisition & Referral Development

Position Type: Full-Time
Work Environment: Community-Based Sales & Outreach
Working Hours: U.S. Business Hours
Industry: Home Health Care / Senior Care

About the Role

At Pavago, one of our clients is hiring a motivated and results-driven Home Health Care Sales Representative to grow their business through inbound lead conversion, referral development, and community outreach.

This role combines sales, business development, and relationship management . You’ll work directly with prospective clients and families while developing referral partnerships with hospitals, physicians, discharge planners, social workers, senior living communities, rehabilitation facilities, and other healthcare organizations.

You’ll own opportunities from initial inquiry through consultation, assessment, and admission while maintaining a structured CRM pipeline and consistent follow-up process.

Because the position includes in-person referral visits, community outreach, and networking events , candidates must have reliable transportation and be comfortable meeting referral partners in person.

What You’ll Own

Lead Management & Sales

Respond promptly to inbound leads and prospective client inquiries

Conduct follow-up through phone, email, and text

Manage prospects through the sales funnel from initial inquiry through:

Consultation

Assessment

Admission

Maintain consistent follow-up with active, inactive, and older leads

Schedule consultations, assessments, and intake appointments

Identify client needs and clearly explain appropriate home health care services

Ensure qualified opportunities do not fall through the cracks

Maintain accurate sales activities, pipeline stages, and follow-up tasks in the CRM

Referral & Community Development

Build and maintain relationships with key referral sources, including:

Hospitals

Discharge planners

Physicians

Social workers

Senior living communities

Rehabilitation facilities

Other healthcare and senior care organizations

Conduct outbound outreach through calls and emails

Visit referral partners in person

Deliver presentations when appropriate

Attend community events, health fairs, and industry networking events

Identify new referral opportunities

Develop new relationships into consistent referral sources

Maintain regular communication with existing referral partners

Represent the organization professionally within the healthcare community

Sales Funnel & Business Development

Build and manage a structured sales funnel with clear stages and follow-up processes

Monitor:

Lead volume

Conversion rates

Referral activity

Admissions

Revenue performance

Identify gaps or bottlenecks in the sales process

Recommend practical improvements to increase conversion

Develop strategies to re-engage prospects who are not immediately ready to move forward

Identify opportunities to increase client volume and revenue

Meet or exceed monthly and quarterly sales and admission goals

Maintain visibility into upcoming opportunities and pipeline priorities

Client & Family Communication





Build trust with prospective clients and their families

Understand individual care needs and concerns

Educate prospects about available home health care services

Clearly communicate the company’s value proposition

Maintain professional and empathetic communication throughout the sales process

Follow up consistently without compromising the client experience

Maintain relationships after admission to support retention and future referrals

Internal Coordination

Coordinate closely with clinical and operations teams

Ensure smooth handoffs from sales to intake and service delivery

Share accurate information about prospective and newly admitted clients

Coordinate consultations and assessments

Maintain visibility into admission status and outstanding requirements

Help resolve issues that could delay a prospect from moving forward

Requirements

2+ years of experience in sales, business development, healthcare sales, home care, home health, senior care, or a related field

Proven experience managing and converting inbound leads

Strong sales and relationship-building skills

Strong and persistent follow-up habits

Excellent verbal and written communication skills

Experience using a CRM or sales pipeline management system

Ability to manage multiple prospects and relationships simultaneously

Strong organizational and time-management abilities

Comfortable working independently and taking ownership of sales results

Professional and personable communication style

Comfortable making frequent phone calls

Comfortable conducting in-person meetings and community outreach

Valid driver’s license and reliable transportation for referral visits and community outreach

Idóneo Experience & Skills

Experience selling:

Home health care

Personal care

Private-duty care

Hospice services

Assisted living

Senior care services

Existing relationships with healthcare or senior care referral sources

Experience developing referral networks

Experience creating and managing structured sales funnels

Familiarity with healthcare referral and discharge processes

Knowledge of the local senior care and healthcare market

Experience developing relationships with hospitals, physicians, discharge planners, and senior living communities

Experience working toward admission, revenue, or client‑acquisition targets

Tools & Technology

CRM Systems | Sales Pipeline Management Tools | Phone & VoIP Systems | Email | Text Messaging | Calendar & Scheduling Tools | Sales Reporting & Follow‑Up Systems

What Makes You a Strong Fit

You’ll likely thrive in this role if you:

Are a confident, relationship-driven salesperson

Enjoy building trust with prospective clients, families, and referral partners

Understand that healthcare sales requires both persistence and empathy





Are disciplined with follow-up and don’t allow qualified opportunities to fall through the cracks

Are comfortable making frequent phone calls

Enjoy meeting referral partners in person and building community relationships

Can manage multiple prospects and relationships simultaneously

Keep your CRM and pipeline organized

Are motivated by measurable sales, admission, and revenue goals

Take ownership of your results

Are proactive and comfortable developing new business independently

Can build long‑term referral relationships rather than focusing only on individual transactions

What a Typical Day Looks Like

Your day may begin by reviewing new inbound leads, following up with prospective clients and families, and updating your CRM with current pipeline activity.

Throughout the day, you could conduct calls with prospective clients, schedule consultations or assessments, visit healthcare referral partners, reconnect with discharge planners or senior living communities, and identify new referral opportunities.

You may also attend networking or community events, re‑engage older prospects, review pipeline performance, and coordinate with clinical and operations teams regarding prospective or newly admitted clients.

In short: you turn inbound interest and community relationships into new clients, admissions, and sustainable referral partnerships.

Key Metrics for Success

Inbound lead response time

Lead-to-consultation conversion rate

Consultation-to-admission conversion rate

New client admissions

Monthly and quarterly sales performance

New referral relationships established

Referral activity and qualified referral leads

Follow-up consistency

CRM and pipeline accuracy

Re‑engagement of inactive and older prospects

Client volume and revenue growth

Achievement of established sales and admission goals

Why This Role Stands Out

Blend of inbound sales and relationship-based business development

Direct impact on client growth and admissions

Opportunity to build relationships throughout the healthcare and senior care community

Ownership of the sales funnel from inquiry through admission

Combination of phone-based selling and in-person community outreach

Close collaboration with clinical and operations teams

Opportunity to build a sustainable network of referral partners

Career growth opportunities into:

Senior Sales Representative

Business Development Manager

Community Relations Manager

Healthcare Sales Manager

Director of Business Development

Interview Process

Initial Application

Spark Hire One-Way Video Interview

Initial Recruiter Screening

Client Interview

Offer Stage

Spark Hire Video Interview – Required

As part of the application process, all candidates are required to complete a one‑way video interview through Spark Hire .

After completing the first step of your application, you’ll receive a Spark Hire invitation by email with instructions to record and submit your video responses.

Completion of the Spark Hire video is required to be considered for the next stage . Please check your inbox as well as your spam or junk folder for the invitation.

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📌 Inbound Sales Representative (Ciudad de México)
🏢 Pavago
📍 Ciudad de México