Remoto: Teletrabajo

Inbound Marketer (SEO, Content Marketing & Lead Generation) – Remote | U.S. HoursPosition Type: Full-Time, RemoteWorking Hours: U.S. Business HoursHiring Locations: Mexico, Colombia, Brazil, Pakistan, South Africa, PhilippinesAbout the RoleAt Pavago, one of our clients is hiring a creative, performance-focused Inbound Marketer to build and scale content-driven marketing systems that generate organic traffic, qualified leads, pipeline, and conversions.This role goes beyond traditional SEO or content writing. You’ll connect search intent, content strategy, lead generation, and conversion optimization to turn organic visibility into measurable business growth.You’ll create and optimize:SEO-driven contentWebsite and landing pagesLead magnetsInbound funnelsConversion-focused marketing assetsContent distribution strategiesYou’ll also help the business adapt to the changing search landscape, including AI-driven discovery, LLM visibility, and modern SEO.If you understand how to turn search → content → conversion → pipeline, this role is a strong fit.What You’ll OwnSEO Content & Organic GrowthCreate high-quality content designed to drive:Organic trafficSearch visibilityEngagementQualified leadsConversionsWrite and optimize:SEO blog postsWebsite pagesLanding pagesInbound marketing assetsConversion-focused contentOptimize content for:Traditional search enginesSearch intentFeatured snippetsAI-driven discoveryLLM visibilityBuild content around business outcomes rather than rankings alone.Inbound Marketing & Lead GenerationExecute inbound strategies across:SEOContent marketingSocial media distributionWebsite experiencesLead generation funnelsConnect content, distribution, and conversion across the full customer journey.Develop scalable systems that consistently move prospects from:Discovery → Engagement → Lead → OpportunityIdentify opportunities to improve organic acquisition and inbound pipeline generation.Lead Magnets & Conversion AssetsPlan and develop lead magnets such as:GuidesChecklistsPlaybooksGated resourcesDownloadable contentWrite conversion-focused:Calls-to-action (CTAs)Landing page copyThank-you pagesNurture copyFollow-up messagingCollaborate with marketing and design teams to improve conversion rates throughout the funnel.Research & Content StrategyResearch:Target audiencesSearch intentCompetitorsKeyword opportunitiesIndustry trendsCustomer pain pointsIdentify:Content gapsKeyword opportunitiesHigh-intent topicsInbound growth opportunitiesNew content and distribution anglesDevelop content campaigns designed to generate both traffic and pipeline.Stay current with changes in:SEOAI-assisted searchAI-driven content discoveryContent distributionSearch behaviorAnalytics & Performance OptimizationMonitor performance using:Google Search Console (GSC)Google Analytics 4 (GA4)SEMrushAhrefsTrack and analyze:Organic trafficKeyword rankingsSearch visibilityEngagementConversion ratesLead magnet performanceQualified inbound leadsPipeline contributionUse performance data to continuously improve content, funnels, and distribution.What Makes You a Strong FitYou:Think beyond rankings and trafficUnderstand how content contributes to leads and revenueKnow how to match content with search intentCombine strong writing with analytical thinkingUnderstand inbound funnels and conversion strategyProactively identify new growth opportunitiesAre interested in how AI is changing search and content discoveryOptimize based on business outcomes rather than vanity metricsCan independently execute in a fast-moving environmentRequired Experience & SkillsMust-HaveProven experience in:Inbound marketingContent marketingSEO content writingOrganic lead generationStrong understanding of:SEOSearch intentKeyword researchInbound marketing funnelsContent distributionAbility to create high-quality, SEO-optimized and conversion-focused contentExperience with:Google Search ConsoleGoogle Analytics 4 (GA4)SEMrushAhrefs or similar SEO platformsExcellent written English, copywriting, and storytelling skillsAbility to analyze content performance and identify optimization opportunitiesUnderstanding of how AI is changing:Search behaviorSEOContent discoveryPortfolio demonstrating:SEO contentInbound campaignsLead generation workAbility to work remotely during U.S.



business hoursNice to HaveAgency experienceExperience scaling organic or inbound lead generationExperience creating:Lead magnetsNurture funnelsContent distribution systemsAdvanced understanding of:AI-assisted SEOAI-driven content optimizationTopical authorityFamiliarity with:HubSpotWebflowCMS platformsExperience with landing page and conversion optimizationTools & PlatformsGoogle Search ConsoleGoogle Analytics 4 (GA4)SEMrushAhrefsHubSpotWebflowCMS platformsAI-assisted content and SEO toolsWhat a Typical Day Looks LikeYou might:Research high-intent keywords and content opportunitiesAnalyze search intent and competitor contentWrite and optimize SEO-driven articles and website pagesBuild landing pages and lead magnetsImprove existing content based on performanceReview organic traffic, rankings, and conversionsAnalyze inbound funnel performanceIdentify content gaps and new growth opportunitiesCollaborate with marketing and design teamsOptimize content distribution and lead-generation assetsIn short: You build scalable inbound marketing systems that turn organic visibility into qualified leads, pipeline, and measurable business growth.Key Metrics for SuccessOrganic traffic growthQualified inbound leads generatedSEO rankings and search visibilityContent conversion ratesLead magnet conversion performanceLanding page conversion ratesEngagement and funnel performancePipeline generated through inbound channelsRevenue contribution from organic and inbound marketingWhy This Role Stands OutFull ownership of inbound marketing and organic growth initiativesOpportunity to build scalable SEO and content systemsDirect connection between your work and lead generationExposure to AI-driven search and evolving SEO strategiesHigh autonomy over content and growth executionPerformance-focused environment where conversions matter more than vanity metricsFully remote roleGrowth opportunities into:Inbound Marketing ManagerSEO & Content LeadGrowth Marketing ManagerDemand Generation LeadHead of ContentInterview ProcessInitial Phone ScreenSpark Hire Intro VideoRecruiter InterviewContent / SEO ExerciseClient InterviewOffer & Onboarding#J-18808-Ljbffr

📌 Inbound Marketer (Chihuahua)
🏢 Chihuahua - hace 11 minutos
📍 Chihuahua