10 oct
|
Schneider Electric
|
Ciudad de México
10 oct
Schneider Electric
Ciudad de México
What will you do?
- Define and manage the services portfolio strategy, including product positioning, offer definition, annual pricing updates, and value proposition development.
- Apply and deploy the Marketing 4Ps strategy:
- Product: Define and evolve service offerings, value propositions, pricing structures, and annual offer updates.
- Place: Define target customers, routes to market, sales channels, and strategic partnerships.
- Promotion: Work closely with Marketing to drive campaigns, webinars, social media activities, customer events, and product launches.
- Price: Manage pricing strategies and ensure competitiveness while protecting business profitability.
- Act as the guardian of business profitability, closely monitoring revenue, margins, growth opportunities, and overall offer performance.
- Lead offer launch activities, business cases, and go-to-market execution plans.
- Collaborate with sales teams to identify market opportunities, generate demand, and execute growth initiatives.
- Build strong relationships with internal and external stakeholders to understand customer needs and deliver business results.
- Serve as the key integrator between Services, Sales, Marketing, Operations, and other business functions to ensure successful execution of strategic objectives.
- Increase external customer engagement through regular field activities, including customer visits, executive presentations, industry events, and virtual meetings.
- Maintain close alignment with regional and general teams to ensure consistency with worldwide strategies and best practices.
- Support pipeline visibility, forecasting, and business performance management through CRM and commercial management tools.
What are the key skills we are looking for?
- Strong understanding and practical application of Marketing 4Ps.
- Product management and offer lifecycle management experience.
- Pricing strategy and profitability management expertise.
- Business acumen with a strong focus on growth a
📌 Offer Category Management Services (Ciudad de México)
🏢 Schneider Electric
📍 Ciudad de México