Job Description

We need a highly analytical marketer who has lived inside the full funnel — from first ad impression to closed pipeline. You'll own ad operations, consolidate reporting across every marketing channel, and connect it directly to Salesforce pipeline data so leadership always has a clear, accurate picture of what's working.
This role is based in Mexico and will be remote. QAD does not offer VISA sponsorship; you will be required to have full work authorization.
What You'll Do
Own ad operations across LinkedIn, Google, and Meta — campaign setup, tagging, tracking, pixel management, and QA.
Pull and consolidate reporting from all marketing channels (paid, email, web, events) into a unified view tied to Salesforce pipeline data.
Build and maintain dashboards connecting marketing activity to revenue outcomes: MQLs, SAOs, pipeline contribution, CPL, ROAS, and funnel conversion rates.
Monitor full-funnel performance weekly — from top-of-funnel impressions through to closed-won — surfacing gaps, trends, and optimization opportunities.
Make data-backed recommendations on spend allocation, targeting, bidding, and channel mix.
Partner with RevOps to ensure lead flow, attribution, and CRM data integrity are airtight.
Contribute to exec-level pipeline reporting with clear, accurate, well-framed analysis.
Qualifications

Bachelor's degree in Marketing, Business, Analytics,



or related field required.
5+ years in marketing analytics or ad operations in B2B SaaS — with a proven track record.
Hands-on ad ops experience: campaign trafficking, UTM governance, pixel/tag management, and platform troubleshooting across LinkedIn, Google Ads, and Meta.
Deep fluency connecting marketing channel data to Salesforce pipeline — you've built this, not just described it.
Strong command of full-funnel marketing: you understand how awareness becomes MQL becomes SAO becomes revenue, and where things break down.
Proficiency in Looker Studio, Google Analytics, and Excel/Sheets. SQL or BigQuery a strong plus.
Highly analytical — you synthesize multi-source data into executive-ready insights and clear recommendations.
Based in Mexico; fluent in English.

Additional Information

Your health and well being are important to us at QAD. We provide programs that help you strike a healthy work-life balance.
Opportunity to join a growing business, launching into its next phase of expansion and transformation.
Collaborative culture of smart and hard-working people who support one another to get the job done.
An atmosphere of growth and opportunity, where idea-sharing is always prioritized over level or hierarchy.
Compensation packages based on experience and desired skill set

📌 Senior Marketing Analyst (Ciudad de México)
🏢 Qad
📍 Ciudad de México