Marketing Executive (Jalisco)

Marketing Executive (Jalisco)

09 oct
|
Legal Management Group
|
Jalisco

09 oct

Legal Management Group

Jalisco

Farahi Law Firm is an award-winning personal injury firm dedicated to fighting for the injured and delivering exceptional legal representation. We are a fast-growing, client-centric team that values aggressive advocacy, innovation, and community impact. The Director of Marketing owns Farahi Law Firm's multi-channel growth strategy, leading brand positioning, digital acquisition, and strategic advertising across the competitive California personal injury market, with a focus on both English- and Spanish-speaking communities.
Design and execute performance marketing strategies across digital channels (PPC, LSA, SEO, and social ads), traditional media (TV, radio, and out-of-home), and community outreach.
Direct external digital marketing agencies, SEO consultants, and media buyers, holding them accountable to cost-per-lead and acquisition targets.
Bilingual Audience Strategy
~ Drive targeted marketing initiatives tailored to California's Hispanic and Latino communities, ensuring culturally resonant messaging.
Brand & Reputation Management




~ Oversee firm review-generation strategies (Google Reviews, Yelp, and Avvo) and maintain brand consistency across all marketing assets.
Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
~10+ years of progressive experience in the relevant function, including at least 5 years in a senior leadership capacity.
~ Candidates should currently hold, or have previously held, a Director-level role or an equivalent senior leadership position with comparable scope and accountability.
~ Demonstrated experience leading managers and/or multi-layered teams, owning departmental strategy, establishing performance standards, and being accountable for department-level business outcomes.
~ Proven responsibility for strategy, people leadership, operational performance, and department-level results.
Bilingual fluency in English and Spanish preferred.
Deep knowledge of Google Ads, Local Services Ads (LSA), SEO fra

📌 Marketing Executive (Jalisco)
🏢 Legal Management Group
📍 Jalisco

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