Baubap seeks a growth analytics professional to own the customer lifecycle decisioning from acquisition through activation, expansion, and retention. This role ties every lifecycle decision to measurable business outcomes and uses data and experiments to prove impact.
The person will design end-to-end lifecycle communications, manage experiments (A/B tests, cohorts), and coordinate with product, data, and marketing to ensure a coherent, data-backed growth narrative across channels.
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📌 Growth-Focused Lifecycle Architect (México)
🏢 Baubap
📍 México