KIA Talent México | Join the movement.
Do you know about Kia??
KIA has a long history of making cars, for over 75 years, we have been putting people on the move. We have proudly delivered solutions that help people move from one location to another, connecting them with each other, and bridging physical and emotional distances between them. As you can see, movement has always been at the heart of our brand, and moving people at the core of our business, and it will remain like this in the future.

Overview of the position
We are looking for an experienced BTL & Sponsorships professional to lead the planning and execution of experiential marketing initiatives, corporate events, and sponsorship activations. This role will collaborate with internal teams, agencies, and external partners to create memorable brand experiences while ensuring operational excellence, budget control, and alignment with Kia’s brand and business objectives.

Typical Tasks:
• Lead the planning, coordination, and execution of BTL initiatives, corporate events, experiential marketing projects, and sponsorship activations.




• Develop creative activation concepts aligned with Kia’s brand and business objectives.
• Coordinate agencies, suppliers, production partners, and internal stakeholders to ensure high-quality execution.
• Manage project timelines, budgets, negotiations, approvals, operational risks, and on-site activities.
• Define KPIs, evaluate event and sponsorship performance, and prepare post-event reports.
• Ensure compliance with brand guidelines, contracts, permits, safety requirements, and internal processes.
• Identify market trends and new opportunities to create innovative and memorable brand experiences.
• Collaborate with Marketing, Sales, Product, PR, Customer Experience, Legal, Finance, and other key areas

Required Qualifications
• Bachelor’s degree in Marketing, Communications, Business Administration, Event Management, or a related field.
• 6+ years of experience in experient

📌 Assistant Manager | BTL (Ciudad de México)
🏢 Kia México
📍 Ciudad de México