BA Global Talent is seeking a remote Creative Strategist / Copywriter – Paid Social in Latin America and the Caribbean, to support a fast-growing U.S. fitness equipment brand. This role is idóneo for a creative marketer who can turn audience insights, existing photo/video assets, and performance learnings into compelling Meta ad concepts, copy, and actionable creative briefs.
You’ll work closely with designers, paid media partners, and marketing teams across social, email, web, and retail. The role is primarily focused on creative briefing and coordination (50%), with additional responsibility for copywriting (25%), creative strategy (20%), and performance analysis (5%). You will not be responsible for building or managing paid-media campaigns. You will help translate the client’s brand voice into high-performing ad copy and clear creative briefs. You will write copy for Meta campaigns, develop briefs using an existing photo and video asset library, and collaborate with marketing teams across social, email, web, retail, and other channels.




You would be joining a fantastic group of people who not only demonstrate their belief in BA and its mission but also deliver fantastic results. If you are a self-starter and can thrive in a fast-paced environment, then this is the role for you Apply now for an opportunity to start or further your career with a young, fast-growing company that values its front line.
Responsibilities:
• Write on-brand copy for Meta ads, including hooks, headlines, and ad variations.

• Develop creative briefs using existing photo and video assets.

• Identify asset gaps that may require new production.

• Adapt messaging across social, email, web, retail, and other channels.

• Translate performance insights into creative and copy recommendations.

• Collaborate with designers, media buyers, strategists, and marketing teams.

• Manage multiple briefs, priorities, and deadlines while maintaining quality and brand consistency.

Qualifications:
• 3+ ye

📌 Creative Strategist (Ciudad de México)
🏢 BA Global Talent
📍 Ciudad de México