Job Description
Key responsibilities
- Product Requirements & Prioritization: Create and maintain a well‑defined, prioritized product backlog aligned with business and product objectives.
- PI Planning and Execution: Coordinate delivery through PI planning, execution, and review cycles to ensure alignment and timely delivery.
- Collaboration with Data Science: Partner with data science to identify models, validate outputs, and ensure analytical robustness.
- Technical Collaboration & Architecture Alignment: Work closely with Engineering to ensure scalable, efficient, and feasible solutions aligned to platform architecture.
- Market Research and Analysis: Leverage market trends, competitive insights, and customer needs to inform roadmap and prioritization.
- User Experience: Collaborate with UX to design intuitive workflows and ensure clear product documentation (Figma, acceptance criteria).
- Product Advocacy & Enablement: Support commercial teams and translate analytical outputs into clear business value.
- Cross‑Functional Collaboration: Build strong partnerships across Product,



Engineering, Data Science, Sales, and Customer Success.
- Lead a cross-functional product pod, driving alignment across Engineering, Data Science, UX, and business stakeholders to deliver measurable customer and business outcomes.
- Own end-to-end delivery of product initiatives, proactively managing risks, dependencies, trade‑offs, and execution progress.
- Partner with Engineering leadership to support capacity planning, release readiness, and successful product delivery.
- Own roadmap for retail media activation, audience targeting, and personalized offer management.
- Define capabilities for segmentation, targeting, recommendation systems, campaign execution and measurement.
- Partner on integrations with retail media networks, CRM systems, and ad‑tech ecosystems.
- Support monetization strategy and media revenue growth through product capabilities.
- Define and track product, adoption

📌 Senior Product Manager – Activate Retail Media (Xico)
🏢 Nielseniq
📍 Xico