About the RoleWe are looking for anMarketing Consultant IIto join the Affiliate Marketing Team at Farmers Insurance, a high-impact group focused on driving scalable customer acquisition through strategic partnerships with third-party publishers. This team collaborates with a diverse network of content creators, media partners, and comparison platforms to deliver high-quality, compliant content that educates consumers while generating measurable business results.As the Affiliate Marketing Program continues to scale, this role will play a key part in enabling data-driven decision-making, improving partner performance, and ensuring operational excellence. You will support performance analysis, campaign optimization, and partner engagement while contributing to the growth and effectiveness of a performance-based marketing model.This is an exciting opportunity for a data-oriented marketing professional who enjoys working cross-functionally, optimizing campaigns, and contributing to a growing, results-driven program.What You’ll DoAnalyze affiliate partner performance to identify opportunities to improve efficiency across traffic sources and lines of business (LOB)Validate performance results, monitor for anomalies or potential fraud, and ensure compliance with program standardsSupport the optimization of marketing campaigns through data analysis and testing (including A/B testing initiatives)Assist in managing relationships with affiliate partners, providing day-to-day support and ensuring alignment with program goalsContribute to campaign planning and execution, including content initiatives such as newsletters and partner communicationsCreate and analyze business-to-consumer marketing content (email, direct mail, digital assets)



to improve engagement and conversion ratesSupport business-to-business marketing initiatives by coordinating with stakeholders across sales, legal, product, and external partnersManage timelines and deliverables for marketing initiatives, ensuring on-time and high-quality executionLeverage data, analytics, and AI-driven insights to refine strategies and enhance marketing performancePartner with cross-functional teams (marketing, analytics, technology) to improve tracking, reporting, and campaign effectivenessDevelop and execute test-and-learn strategies to continuously improve performance and customer experienceStay up to date with industry trends and best practices in affiliate and digital marketing3–5 years of experience inDigital Marketing , Affiliate Marketing, or Performance MarketingBachelor’s degreeExperience working with agency partners, publishers, or third-party marketing platforms is a plusMicrosoft Excel (Intermediate)Power BI (Entry Level)Experience leveraging data and analytics to drive marketing decisionsStrong analytical mindset with the ability to interpret data and translate insights into actionable recommendationsDetail-oriented, with a focus on accuracy, compliance, and performance validationStrong communication and stakeholder management skillsExperience with performance-based marketing models (e.g., pay-per-lead, affiliate programs) is a strong plusExposure to campaign testing (A/B testing) and optimization strategiesCompetitive compensation and benefits package:Comprehensive benefits packageCareer development and training opportunitiesFlexible work arrangementsDynamic and inclusive work culture within a globally renowned groupPrivate Health InsurancePension PlanPaid Time OffTraining & DevelopmentNote: Benefits differ based on employee level.

📌 Fbs - marketing consultant ii (Ciudad de México)
🏢 Capgemini
📍 Ciudad de México