05 oct
|
Mondelēz International
|
Ciudad de México
05 oct
Mondelēz International
Ciudad de México
Job DescriptionAre You Ready to Make It Happen at Mondelēz International?Join our Mission to Lead the Future of Snacking. Make It With PrideYou manage the media agenda in a particular geography.How you will contributeYou will help execute the media strategy in your assigned area, business unit, country, or category. In partnership with the marketing team, you will implement a media plan and assess the effectiveness of that plan with a focus on return on investment. You will also build relationship with agencies. As a particularly advanced digital marketer, you will help drive our understanding and use of digital platforms in our marketing plans and be a source of learning and development for the wider marketing function.What you will bringA desire to drive your future and accelerate your career and the following experience and knowledge:Media, including media buying and analytics, experience ideally gained across the agency and industryDigital media ideally with exposure to eCommerce best practiceWorking with and influencing external partners, matrixed local,
regional and integral stakeholdersHaving a test-and-learn mentality, taking learning and scaling them broadly.Having a bias to actionProcess management: Well-executed brand initiatives and effective collaboration with the other critical functions in the organization is a mustCommunicating effectively, verbally and in writingMás acerca del rol:ExperienciaMás de 5 años de experiencia en Retail Media, eCommerce, Commerce Marketing, Shopper Marketing o Digital Media.Experiencia comprobable: liderando estrategias de Retail Media en México, trabajando con retailers, marketplaces y ecosistemas digitales relevantes, gestionando stakeholders regionales y globales en entornos FMCG/CPG (altamente deseable).Conocimientos ClavePlaneación y ejecución de Retail Media, medición de resultados e incrementalidad, ecommerce y digital commerce, gestión de audiencias y shopper marketing, analítica y business intelligence, KPIs de nego
📌 Media Lead (Ciudad de México)
🏢 Mondelēz International
📍 Ciudad de México