Project only for 6 months The Marketing Operations Specialist IN MEXICO supports the day‑to‑day execution of marketing operations by ensuring campaigns, lists, and data are accurately set up and maintained across marketing and CRM systems. Working closely with the Marketing Team, this role ensures that marketing activities are properly configured, tracked, and ready for reporting. This role is highly detail‑oriented and execution‑focused, playing a critical role in keeping marketing programs running smoothly, on time, and with clean data. This is an adecuado role for an early career professional looking to build strong foundations in marketing operations, CRM systems, and B2B demand generation. KEY DUTIES 1. CRM & Data Operations Create, update, and maintain marketing records in CRM (campaigns, members, custom fields, tracking fields) Upload and manage lead and contact lists, ensuring correct formatting, field mapping, and data quality Perform routine data hygiene tasks (de-duplication, validation, basic enrichment checks) Flag data issues, inconsistencies,



or upload risks to its manager before execution Ensure compliance with opt‑in, consent, and basic data governance rules as defined by the organization 2. Campaign Setup & Execution Support Support the operational setup of marketing campaigns in CRM and marketing automation tools Create and maintain campaign structures (parent/child campaigns, naming conventions, tracking codes) Configure campaign settings needed for reporting and attribution (statuses, member types, source fields, budgets…) Assist campaign owners with operational requirements and deadlines to ensure timely launches 3. Marketing Automation & Webinar Operations Configure and support webinars and virtual events using tools such as GoToWebinar Set up registration forms, confirmation emails, reminders, and attendance syncing with CRM/marketing automation Ensure attendee and engagement data flows correctly into CRM for follow‑up and reporting Coordinate w

📌 Marketing Operations Specialist (México)
🏢 Valce Talent Solutions
📍 México