Local Search (México)

Local Search (México)

03 oct
|
Workana
|
México

03 oct

Workana

México

Description
Host Stand Agency (HSA) is looking for a Discovery Manager to lead our local search and business profile practice across restaurant, hospitality, and multi-location clients.
This role will own how client location data is structured, published, measured, and maintained across platforms including Google Business Profile, Apple Business Connect, Yelp, Bing, TripAdvisor, and other discovery channels.
You’ll oversee listings and data management for portfolios that can exceed 100 locations, build reporting and attribution frameworks using platforms such as Marqii and GA4, identify opportunities to improve local search visibility, and advise clients on review management technology and processes.
This is a hands-on role for someone who enjoys solving complex platform issues but can also think strategically about systems, automation, reporting, and scalability.

Responsibilities
- Own setup, management, and data accuracy for multi-location business profiles across Google Business Profile, Apple Business Connect, Yelp, Bing Places, TripAdvisor, Facebook,



and other relevant platforms.
- Manage listings through Marqii or comparable platforms such as Yext, Uberall, Birdeye, Reputation, Momos, or SOCi.
- Establish and maintain a reliable source of truth for location information including names, addresses, phone numbers, hours, categories, menus, reservation links, ordering links, and attributes.
- Troubleshoot complex listing issues including verification, ownership recovery, duplicate profiles, suspensions, reinstatements, and conflicting platform data.
- Implement UTM standards and GA4 events/conversions to measure traffic and actions generated by local discovery channels.
- Conduct local search audits and develop prioritized recommendations for improving visibility and data accuracy.
- Use tools such as Semrush, BrightLocal, or Local Falcon for local rankings, competitor analysis, audits, and keyword research.
- Monitor how client brands appear across AI-powered se

📌 Local Search (México)
🏢 Workana
📍 México

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