Diageo Mexico City is seeking a senior Cultural Insights lead to identify evolving cultural shifts and translate signals into actionable brand strategy and consumer engagement.You will partner with Marketing, Brand, Innovation and Insights teams across cross-functional workstreams to shape campaigns, product ideas and long-term planning.
The role emphasizes external research management and clear storytelling to senior leadership.
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📌 Cultural Insights & Pr Lead – Global Spirits Brand (Xico)
🏢 Diageo
📍 Xico
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