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- 10139
- Customer Marketing
- Full Time
- Hybrid
- Querétaro, Mexico

MSA, The Safety Company

Descripción General Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career.

At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven company committed to deploying innovation and technology to deliver on our Mission to help protect people and assets all around the world. We continue to be relentless in our pursuit of solving our customers greatest problems so they can go home safe each and every day.

Are you in? Read on for more details about this particular role.

Responsabilidades The Segment Marketing Manager for Product is responsible for defining and executing the go-to-market strategy for assigned product segments, focusing on portfolio management and marketing strategies that seamlessly integrate local market needs with the company's integral strategy. This role requires deep understanding of customer personas, the complete buying process, and key customer pain points to deliver powerful and differentiated value propositions to the sales team, driving revenue growth and market share expansion across the LAR region.

Key Responsibilities

- Product Strategy & Roadmap Management Define and manage product strategy and roadmap for assigned segments; ensure alignment between product development, market needs, and go-to-market execution; prioritize features and enhancements based on customer feedback and competitive analysis.
- Execute and Optimize Commercial Initiatives – Manage existing commercial initiatives to drive demand for the product, ensuring alignment with sales team objectives and market dynamics.
- Measure and Adjust Strategy Performance – Measure the success of strategy implementation through KPIs and adjust tactics as needed to ensure alignment with the company's strategic objectives




- Cross-Functional Collaboration – Collaborate with Marketing peers, Marcom, Sales, Customer service, service and operations teams to ensure the activities are aligned with market needs and contribute to the overall effectiveness of market strategies.

Requisitos

Experience (required):

- 3+ years of business experience, with experience in product marketing roles (Mandatory);
- Deep knowledge in products strategy, industry standards, and safety regulations;
- Analytical profile with strong business mindset;
- Technical sales process and/or customer facing role experience;
- Language: Spanish, Portuguese and English spoken and written
- Work experience interacting with customers, sales and distributors.
- Demonstrated experience in Product Marketing and portafolio management

Experience (preferred):

- MS Office management and ERP systems;
- Excel proficiency and SAP ECC experience;
- Experience with marketing automation platforms and CRM systems (Salesforce);
- Background in strategic planning and value proposition development;

Education (required):

- Bachelor’s degree Engineering, Marketing or Business administration
- Project management, strategic planning, value proposition management

Education (preferred):

- Product Marketing certification or professional qualification
- MBA in Marketing or related field

Travel: 10% to 25%

Budgetary Responsibility:

Responsible for marketing budget spend for respective Product Group

Leverages marketing spend to highest effectiveness level





MSA is committed to the principles of equal employment opportunity and to providing a workplace that is free from unlawful discrimination. As such, it is MSA’s policy not to discriminate against any employee or applicant for employment on the basis of the person’s age, color, creed, disability, ethnicity, race, religion, gender, marital status, sex, sexual orientation, gender identity, national origin, citizenship status, veteran’s status, genetic information, political affiliation, disabling condition, or any other category protected by applicable federal, state, or local law. MSA also makes reasonable accommodations for individuals with disabilities who are otherwise qualified to perform a job unless such accommodations would impose an undue hardship.

If you are an individual with a disability and need an accommodation to assist you in navigating this career site, let us know. For US applicants, know your rights, click here.

Equal Employment Opportunity Employer

Affirmative Action Employer - Individuals with Disabilities/Protected Veterans

How do I know if a job opening that lists MSA is legitimate or is fraudulent? MSA posts its legitimate job openings to this MSA Career Center. MSA will only make job offers after a formal interview has been completed.

All electronic communications related to openings and offers will come from email addresses with the domain @msasafety.com or @talent.icims.eu. Significantly, MSA would never ask for your financial information or social security number as part of the interview and pre-offer process.

MSA has been told that there are fraudulent job posting on the internet that use the names of large corporations, including MSA, and that request personal or sensitive information from individuals who respond. Please be cautious and check any MSA job posting on this MSA Career Center to confirm it is legitimate. MSA is not responsible for any fraudulent activity that could arise from these sorts of schemes.

📌 Segment Marketing Manager - Product Portable Gas Detection (Santiago de Querétaro)
🏢 MSA The Safety
📍 Santiago de Querétaro