About the Role nuDesk is hiring a Senior Brand & Marketing Specialist to support an established U.S.-based mortgage company entering an exciting new phase of growth and launching a complete brand transformation.

We are looking for a senior, hands-on marketing professional who can define brand strategy and personally bring it to life. You will lead brand positioning, messaging, visual identity, content, and marketing execution while working directly with U.S.-based senior leadership.

This is an individual contributor role and does not currently manage a team. Since you will be the primary in-house marketing professional, you must be comfortable moving between strategy and execution—from defining how the brand should be positioned to creating the presentation, social post, campaign, video, or sales asset yourself.

Strong, demonstrated use of AI in marketing workflows is essential. We are looking for someone who already uses AI to research, develop concepts, write and refine content, accelerate design work, produce creative assets, analyze performance, and improve overall productivity.

What You’ll Do

- Lead the development and launch of a new brand identity from the ground up
- Define brand positioning, value propositions, messaging, voice, and visual direction
- Translate brand strategy into high-quality marketing assets and campaigns
- Personally create presentations, sales materials, social media content, email campaigns, graphics, and short-form videos
- Develop content and marketing materials for U.S.-based sales and leadership teams
- Support website content, product launches, recruiting campaigns, events, and internal communications
- Maintain visual and messaging consistency across all customer and employee touchpoints
- Build reusable templates, brand guidelines, and scalable marketing systems




- Use AI tools extensively to improve research, ideation, copywriting, design, content production, and execution
- Manage multiple projects independently, from initial concept through final delivery
- Coordinate with external designers, developers, photographers, and vendors when specialized support is required
- Collaborate directly with senior leadership, incorporating feedback while confidently providing marketing recommendations

What We’re Looking For

- Professional fluency in English, both written and spoken
- Proven experience in branding, marketing, graphic design, or a closely related field
- Experience developing or evolving brand positioning, messaging, and visual identity
- Strong graphic design skills and a portfolio demonstrating high-quality, hands-on work
- Excellent English copywriting and written communication skills
- Experience creating digital content, social media assets, presentations, email campaigns, and sales materials
- Proficiency with Adobe Creative Suite, Canva, Figma, or comparable design tools
- Demonstrated use of AI tools in real marketing projects and day-to-day workflows
- Ability to independently take projects from strategy and concept through design and final execution
- Strong organization, attention to detail, creative judgment, and project ownership
- Comfort working directly with senior leadership in a fast-paced, evolving environment

Preferred Qualifications

- Experience supporting a full rebrand or new brand launch




- Experience in mortgage, real estate, lending, financial services, or another regulated industry
- Experience creating marketing materials for a U.S. audience
- Video editing and short-form content production experience
- Familiarity with website content management, email marketing platforms, and digital analytics
- Experience coordinating external creative vendors

What Success Looks Like The right person will combine the strategic thinking of a brand leader with the execution skills of a multidisciplinary marketer and designer. You will be comfortable owning the function, making thoughtful recommendations, and personally producing polished work without relying on a large internal team. This is an opportunity to join an established organization while playing a central role in creating and launching an entirely new brand.

Application Requirements

Please submit

- Your résumé in English
- A portfolio or examples of relevant branding, design, content, campaign, or video work
- A brief explanation of how you currently use AI in your marketing workflow

Applications without a portfolio or relevant work samples may not be considered. Sueldo: A partir de $50,000.00 al mes

Beneficios

- Apoyo al desarrollo profesional
- Opción a contrato fijo
- Seguro de gastos médicos mayores
- Vales de despensa

Pregunta(s) de postulación:
- What is your level of spoken and written English?
- Please provide a link to your portfolio or relevant work samples.
- Which AI tools have you used in your marketing work, and what have you created with them?
- Are you available to work full-time on-site in Mazatlán?
- Are you comfortable working as a hands-on individual contributor without a marketing team reporting to you?

Lugar de trabajo: Empleo presencial

📌 Senior Brand & Marketing Specialist (Mazatlán)
🏢 nuDesk MX
📍 Mazatlán