02 oct
|
Databricks
|
Ciudad de México
02 oct
Databricks
Ciudad de México
Field Marketing Manager, Mexico
MKTQ127R3
As the Field Marketing Manager for Mexico, you will be the strategic bridge
between marketing and sales for one of Databricks’ fastest-growing markets in
LATAM. You will own how marketing translates into pipeline and revenue for
Mexico—turning customer insights, sales priorities, and general programs into
local, full-funnel demand. Reporting to the Director of Americas Field
Marketing, you will be accountable for building a predictable, data-driven field
marketing engine that accelerates sales success in the region.
IMPACT STATEMENT (WHAT SUCCESS LOOKS LIKE IN 12–24 MONTHS)
* Consistently meet or exceed agreed marketing-sourced pipeline and revenue
contribution targets for the Mexico business, with clear accountability for
lead-to-opportunity and opportunity-to-close conversion.
* Establish an integrated, full-funnel field marketing engine that reliably
converts priority accounts from awareness to active pipeline, improving
lead-to-opportunity conversion rates and deal velocity versus baseline.
* Evolve field marketing in Mexico from event-centric execution to scalable,
repeatable demand-generation motions that measurably increase sourced and
influenced pipeline across priority industries and account tiers.
* Build a tight, trusted partnership with Mexico sales leadership where field
marketing plans are co-created, embedded in territory/account plans, and
reflected in higher engagement with marketing programs and stronger forecast
confidence.
* Improve lead management performance from field programs (speed-to-lead,
routing accuracy, and follow-up quality), resulting in higher conversion
rates at each stage of the funnel.
* Increase the ROI of Mexico marketing investments by using attribution and
performance data to reallocate budget toward the highest-performing channels
and programs, generating more pipeline and revenue per dollar spent.
WHAT WE LOOK FOR
* 6+ years of B2B marketing experience, including 2–4 years in fi
📌 Field Marketing Manager, Mexico (Ciudad de México)
🏢 Databricks
📍 Ciudad de México