02 oct
|
Kellanova
|
Santiago de Querétaro
02 oct
Kellanova
Santiago de Querétaro
Are you passionate about building iconic brands and creating impactful consumer experiences? Join our Marketing team as a Regional Jr. Brand Manager Chocolate & Gum. You’ll be responsible for supporting the development of regional brand strategies across LATAM, translating integral and regional priorities into consumer-led marketing initiatives that drive sustainable growth.
In this role, you will partner with local market teams and cross-functional stakeholders to execute integrated marketing plans, support innovation projects, and ensure strong brand performance across the region. This role operates in a hybrid model, requiring attendance at our Queretaro office three times per week.
A Taste Of What You’ll Be Doing
- Brand Strategy & Growth: Support the development and execution of LATAM brand strategies and annual marketing plans aligned with regional and global priorities.
- Consumer Insights & Opportunity Identification: Leverage consumer, shopper, category, and market insights to identify growth opportunities and recommend strategies to strengthen brand performance.
- Integrated Marketing Execution: Lead or support 360° marketing initiatives across communication, digital, social media, PR, experiential, and in-store activations to deliver impactful brand experiences.
- Innovation & Portfolio Management: Support innovation and renovation projects from concept development through launch and post-launch evaluation, ensuring alignment with business objectives.
- Performance Monitoring & Stakeholder Collaboration: Analyze KPIs, market trends, and business performance to recommend actions while partnering closely with local markets, agencies, and cross-functional teams.
We’re Looking for Someone With
- 4-6 years of experience in Brand Management, Marketing, or Commercial roles, ideally within FMCG/CPG companies, working with brands, campaigns, innovation, and promotions.
- Strong knowledge of brand management fundamentals, integrated marketing, consumer insights, i
📌 Jr. Brand Manager LATAM (Santiago de Querétaro)
🏢 Kellanova
📍 Santiago de Querétaro