Gerente general de marketing (México)

Gerente general de marketing (México)

02 oct
|
Confidential Careers
|
México

02 oct

Confidential Careers

México

Are you a strategic marketing leader who believes that data, advanced analytics, and artificial intelligence are the key drivers of sustainable business growth?
- We are looking for a highly analytical and results-driven Manager of Marketing, Data & Predictive Analytics to lead our marketing transformation and accelerate business growth through data-driven decision-making, predictive modeling, and advanced customer intelligence.
- The idóneo candidate will bring a strong background in strategic consulting, preferably from a Big Four firm (Mckenzie, Bain, BCG, Deloitte, PwC, EY, or KPMG), combined with hands-on experience in marketing strategy, advanced analytics, AI-driven solutions, and commercial transformation.
- This is a leadership opportunity for someone who can bridge the gap between business strategy, technology, and data science, translating complex analytical insights into measurable business outcomes.

Your Mission
- Lead the evolution of our marketing function into a predictive, data-driven growth engine by leveraging advanced analytics, artificial intelligence,



and customer intelligence to anticipate market trends, optimize commercial investments, and maximize customer lifetime value.
- You will play a critical role in shaping our growth strategy, identifying new business opportunities, and driving measurable improvements in customer acquisition, retention, revenue, and profitability.

Key Responsibilities
Strategic Marketing & Business Growth
- Define and execute the overall marketing strategy, aligning business objectives with data-driven growth initiatives. Identify new market opportunities, optimize marketing investments, and partner with executive leadership to drive sustainable revenue growth.

Advanced Analytics & Predictive Modeling
- Lead the development and implementation of predictive models to anticipate customer behavior, forecast demand, identify churn risks, optimize customer segmentation, and maximize customer lifetime value (CLV).
- Leve

📌 Gerente general de marketing (México)
🏢 Confidential Careers
📍 México

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