The Panel Growth team is responsible for building, activating, and sustaining this panel across markets. This includes member acquisition, engagement and retention strategies, and member support operations — ensuring a representative, responsive, and high-quality panel that underpins the company’s products and long-term success.
As we expand our performance marketing experimentation into new channels, we are scaling our advertising efforts and increasing our ability to test and learn at pace. This role plays a critical part in enabling that agility.

Role Purpose
Lead the conception, execution, and delivery of high-quality visual communications across digital touchpoints, ensuring brand integrity, creative excellence, and timely project delivery aligned to business objectives.
The role reports to the VP of Panel Growth and works under the creative guidance of the Lead Product Designer (Platform), ensuring alignment with established design standards.

Role Accountability
Visual Strategy & Excellence: Deliver high-level visual concepts aligned to strategic objectives,



maintaining quality and consistency.
Brand Stewardship: Maintain and evolve brand guidelines across digital touchpoints.
Project Lifecycle: Own end-to-end delivery from ideation to final production, ensuring timely, high-quality execution.
Cross-Functional Alignment: Translate stakeholder goals into effective visual communications that drive engagement.

Key Responsibilities
- Conceptualise and produce high-quality assets (email, advertising, social, web components, motion graphics).
- Enable rapid experimentation by delivering high-volume, fast-turnaround ad variations to support testing and scaling across existing and emerging marketing channels.
- Refine and scale brand guidelines to ensure continued relevance and competitiveness.
- Manage multiple project timelines and priorities simultaneously.
- Oversee file preparation, output formats, and production standards to ensure flawless implementation.
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📌 Panel Growth Graphic Designer (Ciudad de México)
🏢 YouGov
📍 Ciudad de México