This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Paid Media Specialist - Meta Ads + Google Ads based in Mexico.

This is a hands-on paid media role focused on managing and optimizing performance campaigns across Meta Ads and Google Ads. You will oversee approximately 10–15 client accounts and manage monthly advertising spend of around USD 50,000–60,000. The role combines campaign execution, tracking, attribution, conversion optimization, CRM operations, and performance reporting. You will work in a fast-paced agency environment where attention to detail, autonomy, and practical decision-making are essential. Success means identifying issues quickly, taking corrective action, and continuously improving campaign performance. You will collaborate closely with Account Management, Project Management, and Design teams while owning the day-to-day execution of your accounts.

Accountabilities:
- Plan, launch, monitor,



and optimize Meta Ads and Google Ads campaigns across a portfolio of approximately 10–15 clients.
- Manage advertising budgets of approximately USD 50,000–60,000 per month, including audiences, bidding strategies, creatives, and campaign performance.
- Monitor KPIs such as CPL, CPA, CPC, CTR, CPM, and conversion rates, identifying performance issues and implementing corrective actions.
- Build and manage advanced audiences, including Lookalike, Customer List, Retargeting, and Exclusion Audiences, as well as funnel-based segmentation.
- Conduct A/B tests and continuous optimization initiatives to improve campaign and conversion performance.
- Configure, validate, and troubleshoot Google Tag Manager, Meta Pixel, Conversions API, Google Analytics 4, conversion events, and CRM integrations.
- Investigate tracking, attribution, workflow, and conversion issues and ensure data remains consistent across advertising platforms, CRM systems, and reporting.
- Work with CRMs, marketing automat

📌 Paid Media Specialist (México)
🏢 Jobgether
📍 México