This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a GTM Engineer (Go-to-market) | Regulated DTC Consumer Brand based in Mexico.

This is a hands-on growth role for someone who combines marketing execution with technical problem-solving and automation. You will build the campaign infrastructure needed to grow a regulated direct-to-consumer brand where conventional paid acquisition channels are unavailable. The role spans outbound partnerships, field marketing, search, lifecycle communications, retention, referrals, and first-party measurement. You will use AI coding tools, APIs, scripts, and automation workflows to eliminate repetitive work and make growth operations more scalable. Working directly with founders and cross-functional teams, you will own initiatives from strategy through execution and measurement. Success means creating reliable growth systems, improving campaign performance, and giving teams better data and tools to execute.

Accountabilities:




- Build and operate the trade and partnership outbound engine, including defining target segments, sourcing and enriching contact lists, verifying and scoring prospects, developing outreach sequences, and monitoring response and deliverability performance.
- Determine when automated sequencing is appropriate and when personalized, manual outreach is required based on the nature of the prospect or partnership opportunity.
- Equip field teams involved in sampling, retail visits, and trade events with targeted prospect lists, optimized routes, sales materials, and structured post-visit follow-up sequences.
- Work directly with field and sales teams to gather feedback, identify opportunities for improvement, and continuously refine field marketing processes.
- Own growth channels available within the regulatory environment, including search and content, lifecycle email and SMS, subscription retention, win-back campaigns, dunning recovery,

📌 GTM Engineer (México)
🏢 Jobgether
📍 México