About Nu
Nu serves more than 140 million customers, guided by a mission to fight complexity and empower people. The company has been leading an industry transformation through innovative products and human-centered services.

Proprietary technology and data at scale power Nu’s digital platform, built to promote financial access, advancement, and transparency. Its business model thrives on customer love and lower costs, feeding a flywheel of growth and profitability.

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About the Role
We're hiring an experienced, curious Product Marketing Manager to shape how our products are positioned, launched and grown in Mexico. It's an individual contributor role that leads mostly through influence. You'll be the closest partner to the Product and Growth teams on narrative, go-to-market, segmentation and product consideration, and you'll run launches end-to-end. You'll use research, customer behavior and data to find barriers and opportunities, size their impact, and decide on audience, message, channels and investment. You'll join a small, ambitious team that works fast,



iterates and uses AI heavily, and from day one you'll help shape roadmaps and full-funnel strategy. It's a high-ownership role that helps drive financia

You’ll be Responsible for
• Setting the strategy: turning company and product strategy into clear positioning, segmentation, and go-to-market choices: where we play, who we serve, and how we win in Mexico.

• Owning the story end to end: building one consistent narrative across the product ecosystem, including campaigns, owned channels, paid media, influencers, customer journeys, and support.

• Shaping the roadmap early: partnering with Product and Research from the start so customer needs, barriers, and proof points drive what we build and how we talk about it.

• Leading launches: running GTM for new products and updates, and aligning cross-functional teams on investment, audiences, channels, messaging, and success metrics.

• Kn

📌 Product Marketing Manager (Ciudad de México)
🏢 Nubank
📍 Ciudad de México