Since 2012, we've been the leading buy now, pay later (BNPL) and online consumer credit platform in Latin America, known for our innovative financial services. Our flagship product, Kueski Pay, provides seamless payment solutions for both online and in-store transactions, establishing itself as the preferred option for nearly 30% of Mexico's top e-commerce merchants. Notably, we were the first to introduce BNPL on Amazon Mexico.
We're a tech company with a culture geared toward innovation, collaboration, and impact, fostering a strong, diverse, and inclusive workplace. In 2024, we were named one of the World's Top FinTech Companies by CNBC and recognized as one of the most ethical companies in Mexico by AMITAI. Additionally, we were certified as a Best Place to Work for LGBTQ+ Equality by HRC Equidad MX 2025 and ranked among the Best Companies for Female Talent by EFY.
Kueski is seeking a senior Growth Marketing Analytics leader to own marketing measurement end-to-end from attribution infrastructure and implementation to advanced analysis and strategic recommendations.



This role requires a highly autonomous professional who can build scalable analytics frameworks, uncover second-order business impacts beyond standard attribution models, and translate complex data into actionable growth decisions.
This role is idóneo for an analytical expert who thrives in high-ownership environments, enjoys connecting marketing activities to business outcomes, and can partner cross-functionally with marketing, sales, and analytics teams to optimize investment decisions and accelerate sustainable growth.
Design, implement, and continuously refine marketing attribution models across all channels, ensuring they reflect the true complexity of the customer journey.
Develop a framework to identify and account for second-order effects initiatives whose impact on brand awareness, funnel priming, or downstream conversion isn't directly attributable but is strategically significant.
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📌 Senior Marketing Analytics Lead (Ciudad de México)
🏢 Kueski
📍 Ciudad de México