02 oct
|
ARB 4x4 Accessories USA
|
Ciudad de México
02 oct
ARB 4x4 Accessories USA
Ciudad de México
About ARB 4x4 Accessories
Founded in Australia, ARB 4x4 Accessories is the world's leading manufacturer and distributor of premium 4x4 and overlanding equipment. Renowned globally for uncompromised quality, innovation, and durability, ARB produces industry-standard protection equipment, Old Man Emu (OME) suspension systems, air lockers, rooftop tents, and expedition accessories. As part of our regional growth strategy in Latin America, ARB is establishing an official corporate presence in Mexico to drive market expansion, strengthen brand positioning, and build the overlanding community. Building upon our initial footprint, this role represents a pivotal stage in establishing our direct operations, focused on scaling our commercial coverage, expanding our network of authorized dealers, and driving the next chapter of ARB's growth in Mexico.
Job Description Position Title: Field Marketing Manager – Mexico Employment Type: Full-Time Work Model: Remote (Mexico-Based) / Versátil Home-Office Target Locations: Mexico City (CDMX), Guadalajara (GDL), or Monterrey (MTY)
preferred Travel Requirement: Up to 40% (regional travel across key off-road hubs in Mexico)
Role Overview: A strategic, high-ownership Field Marketing Manager based in Mexico to direct and execute the brand's localized market entry, D2C launch roadmap, and regional growth from the ground up. This individual bridges high-level strategic planning with lean, hands-on execution—driving audience growth across ARB Mexico's digital channels, leading performance ads, and maximizing qualified D2C website traffic. Key operational responsibilities include end-to-end content production and editing, OEM dealership enablement, specialized press fleet logistics, micro-influencer partnerships, and grassroots 4x4 community engagement.
Key Responsibilities & Scope: Digital Growth, E-Commerce & Ads Strategy: Direct and execute campaigns to grow ARB Mexico's social footprint (Meta, TikTok) and drive high-intent traffic to the D
📌 Field Marketing Manager (Ciudad de México)
🏢 ARB 4x4 Accessories USA
📍 Ciudad de México