01 oct
|
Bloom Digitals
|
México
01 oct
Bloom Digitals
México
About The Role
We are seeking a Senior Media Buyer with a Google Ads specialization to lead our Google strategy while serving as a core, hands-on contributor across Meta and a strategic partner across all paid media channels. In this role, you will combine execution, leadership, internal enablement, and client-facing strategy support.
Benefits
Monthly salary: $1,450 USD - $1,650 USD
• Major and minor medical expense insurance.
• Christmas bonus (Aguinaldo).
• Mental health support.
• Up to 3 days of sick leave with full pay.
• Vacation bonus equivalent to 25% of the corresponding vacation days.
• Professional Growth & Upskilling Opportunity.
Key Responsibilities
• Own the end-to-end strategy, optimization, and execution of Google Ads campaigns, including Search, Shopping, Performance Max, and YouTube.
• Build scalable media strategies that align with budget allocations, client goals, and full-funnel KPIs (LTV, ROAS, MER, CAC).
• Lead scaling decisions, budget allocation, and forecasting across accounts.
• Audit, maintain,
and set up attribution and tracking using Shopify, conversion APIs, Google Tag Manager, and Google Analytics.
• Act as a hands-on senior media buyer managing full-funnel campaign structures for Meta Ads.
• Collaborate with creative strategists to guide iteration cycles, testing frameworks, and Meta ad concepts.
• Analyze Meta performance to drive optimizations across bidding, structures, creatives, and audiences.
• Ensure strong alignment between Meta and Google strategies to maximize blended performance.
• Lead and coordinate internal Google Ads training sessions for media buyers and account teams.
• Document and develop Google Ads testing methodologies, playbooks, and best practices.
• Support the upskilling and onboarding of mid-level and junior media buyers.
• Serve as the internal Google Ads subject-matter expert for escalations and audits.
• Translate performance data into structured testing roadmaps and actionable insights across chann
📌 Junior Media Buyer (México)
🏢 Bloom Digitals
📍 México