Job description
The Marketing Manager will be responsible for developing and executing both offline and online marketing strategies to drive brand awareness, customer acquisition, and business growth.
This role requires a highly creative and analytical professional capable of operating in a fast-paced startup environment
Key Responsibilities
- Develop and execute marketing campaigns across online and offline channels.
- Manage digital marketing initiatives including paid media, social media, SEO, and CRM campaigns.
- Coordinate branding and merchant marketing activities.
- Analyze campaign performance and optimize acquisition strategies.
- Collaborate with Sales and Operations teams to support business growth.
- Manage relationships with agencies and marketing vendors.
- Support customer retention and engagement initiatives.
- Monitor market trends and competitor activity.
- Develop marketing KPIs and reporting dashboards.
Job requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- 5+ years of marketing experience.
- 2+ years of management experience
- Experience in startups, financial services, retail, or consumer-focused industries preferred.
- Strong understanding of digital marketing channels and analytics.
- Creative and data-driven mindset.
- Advanced English
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📌 Marketing Manager (Ciudad de México)
🏢 Novacard
📍 Ciudad de México