we are seeking an energetic, execution-focused marketing manager to lead and support our cross-channel marketing and business growth strategies. In this role, you will work closely with management and our founder to drive brand visibility, oversee content distribution, manage off-site seo, execute pr outreach, and expand our b2b sales pipeline.

the idóneo candidate is a proactive strategist and executor who takes full ownership of campaigns, maintains team organization, and optimizes daily workflows through modern ai tools.

key responsibilities

- social media & content strategy: develop and maintain the content calendar; oversee and schedule approved posts across meta, pinterest, youtube, and linkedin; drive community engagement; repurpose core assets across channels; and organize digital brand files.
- off-site seo & authority building: identify high-authority publications, blogs, directories, and industry discussions (google, reddit, substack) for backlinking, guest writing, and expert features; lead outreach efforts.
- pr, podcasts & founder visibility: lead pr outreach, podcast pitching, and speaker sourcing; secure panels, conferences, and interviews for stacey; source high-profile guests for internal features.
- b2b sales support & lead generation: build and manage targeted prospect lists for dermatologists, medspas, and aesthetic accounts; research key decision-makers; manage linkedin outreach; maintain crm records; and support appointment setting for our founder and the sales team.
- brand collaborations & partnerships:



identify complementary brands for co-marketing, develop collaboration concepts, and handle partner outreach and follow-up.
- campaign & performance management: assist in launching and monitoring ad campaigns across meta, google, and pinterest; maintain utm links; ensure asset launch readiness; and report periodically on campaign kpis.
- creative & design coordination: create basic visual materials and adapt existing assets for social media, print, brochures, flyers, pitch decks, and product cards.
- ai tool integration & optimization: complete the x100 ai course and actively implement ai processes to streamline research, content production, and marketing operations.

qualifications & requirements

- experience: 3+ years of experience in marketing management, digital marketing coordination, or sales operations.
- technical proficiency: hands-on experience with social media schedulers, crm platforms, basic design tools (e.g., canva or adobe creative suite), and campaign tracking systems (utms).
- ai integration: aptitude for adopting new technology; completion of the x100 ai course will be required upon hire.
- communication & outreach: exceptional written and verbal english skills, with proven experience conducting outreach to partners, media, or b2b prospects.
- research & lead generation: demonstrated ability to source decision-maker contact details, media leads, and industry trends.
- project management: self-directed with exceptional organizational skills and ability to manage multiple moving pieces independently.

📌 Marketing manager (Xico)
🏢 RapiStaffing
📍 Xico