About Us – Remote Talent LATAM
At Remote Talent LATAM, we connect top-tier Latin American professionals with fast-growing U.S. companies looking for exceptional remote talent.
We partner with companies that move fast, value ownership, and care deeply about performance, collaboration, and long-term growth.
About the Client
Our client, Vokal, is a high-performance digital agency and advisory firm focused on helping mid-market brands and private-equity portfolios grow revenue, improve profitability, and strengthen their digital presence.
Their client portfolio includes globally recognized brands such as Weber, Red Bull, Bosch & Dremel, Ace Hardware, Culligan Water, and The American Medical Association.
Vokal operates in a fast-paced, results-driven environment where innovation, accountability, and execution are highly valued. Their culture is built around ambitious problem-solvers who think like owners and constantly push for world-class results.
About the Role
Vokal is looking for a highly analytical and performance-driven Google Specialist (Paid Search) to join their growing media team.
This role is idóneo for someone who thrives in high-budget, high-impact environments and loves optimizing campaigns for performance, scale, and ROI.
You will own the strategy, execution, and optimization of Google Ads campaigns focused heavily on lead generation. The ideal candidate understands how to balance data, creative testing, audience intent, and budget allocation to drive measurable business growth.
This is a highly execution-focused role where attention to detail, speed, and proactive optimization are critical.
Key Responsibilities
Paid Search Strategy & Execution




Build and execute full-funnel Google Ads strategies focused on lead generation and conversion efficiency
Manage high-budget paid search campaigns with monthly spends exceeding $80K
Launch, optimize, and scale Search, Performance Max, and remarketing campaigns
Continuously improve campaign structure, targeting, bidding strategies, and audience segmentation
Optimization & Performance
Monitor and optimize campaigns toward CPL, CPA, MQL, SQL, and ROAS goals
Conduct keyword research, search intent analysis, and audience mapping
Develop and test ad copy, extensions, and creative variations to improve CTR and conversion rates
Analyze campaign performance and surface actionable insights to improve efficiency and scalability
Tracking & Analytics
Ensure accurate conversion tracking and attribution across campaigns
Work with tools such as Google Tag Manager and GA4 to validate data accuracy and reporting
Build reports and communicate campaign performance clearly to internal stakeholders
Cross-Functional Collaboration
Collaborate with creative, strategy, and account teams to align campaign execution with business goals
Stay updated on Google Ads platform changes, automation features, and beta opportunities
Contribute ideas and recommendations that improve overall paid media performance
2+ years of hands-on Google Ads experience




Proven experience managing paid search budgets of $80K+ monthly
Strong background in lead generation campaigns and conversion-focused optimization
Deep understanding of Google Ads:
Search
Performance Max
Remarketing
Smart bidding strategies
Experience with:
Google Tag Manager
GA4
Conversion tracking
Reporting & analytics tools
Strong analytical mindset with the ability to interpret data and make performance-driven decisions
High attention to detail and ability to manage multiple campaigns simultaneously
Excellent communication and collaboration skills
Ability to work independently in a fast-paced environment
Nice to Have
Previous agency experience
Experience working with high-growth brands or performance marketing teams
Familiarity with advanced attribution models and automation workflows
Experience testing landing pages and conversion funnels
Competitive salary $3,000 based on experience
Paid Time Off (PTO) package
Paid holidays
Fully remote work environment
Opportunity to work with globally recognized brands
Collaborative and high-performance team culture
Long-term growth opportunities within a fast-scaling agency
Exposure to large-budget, high-impact campaigns
Professional development and continuous learning environment
Eligibility Criteria:
This position is only open to candidates residing in Latin American (LATAM) countries, such as:
Applications from candidates outside LATAM (including the U.S. and other regions) will not be considered.
Resumes must be submitted in English.
Applications that do not meet these criteria will be automatically rejected.

📌 Google Ads Specialist | Remote | Latam Only | 83162 (México)
🏢 Remote Talent LATAM
📍 México