24 sep
|
Vaynerx
|
Monterrey
Where culture meets community.And conversation becomes creative fuel.At VaynerMedia, Community Management goes beyond responding to comments.
It's about understanding people, culture and conversations in real time - and knowing how a brand can authentically be part of them.We're looking for a Community Manager based in Monterrey / Northern Mexico who lives online, understands the culture and nuances of the region, and knows how to turn everyday conversations into meaningful brand engagement.Someone who doesn't just manage a community - they understand it.What will you do?
Community Management & Brand VoiceManage and engage with the brand's community across social platformsRead and respond to comments, DMs and conversations dailyMaintain a consistent, human and culturally relevant brand voiceBuild meaningful relationships with followers and communitiesEscalate sensitive or negative conversations appropriatelyMonitor conversations around the brand, category and relevant cultural momentsStay plugged into trends, behaviors and conversations happening across Monterrey and Northern MexicoIdentify emerging topics and engagement opportunities in real timeBring local cultural context and community insights back to the broader teamInsights & Creative OpportunitiesIdentify recurring themes, questions and behaviors within the communityTurn community conversations into actionable insights for Strategy and CreativeSpot opportunities for reactive content and culturally relevant engagementShare key learnings,
observations and opportunities with internal teamsReal-Time EngagementIdentify moments where the brand can naturally join the conversationEngage with creators, influencers, partner brands and relevant communitiesReact quickly to trends, news and social moments when appropriateWhat are we looking for?
Based in Monterrey or Northern Mexico, with a strong understanding of the region, its culture and communitiesStrong knowledge of social platforms including Instagram, TikTok, X / Twitter and FacebookExcellent writing skills and ability to adapt to different tones of voiceNaturally curious about people, culture, trends and internet behaviorStrong judgment when engaging publicly on behalf of a brandAbility to identify insights and opportunities beyond day-to-day community managementOrganized, proactive and comfortable working in a fast-moving environmentPrevious experience in Community Management, Social Media or a similar roleBonus if you have experience with social listening or community management tools.What success looks likeThe community feels heard and understoodThe brand voice feels human, consistent and locally relevantYou understand what people are talking about - and why it mattersLocal conversations and cultural nuances become useful insights for the teamCommunity engagement creates opportunities for stronger content and deeper brand connectionIf you're always in the comments, know what people in the North are talking about before everyone else does, and understand that great Community Management is equal parts culture, instinct and conversation...#J-*****-Ljbffr
📌 Community Manager (Monterrey)
🏢 Vaynerx
📍 Monterrey