Brand Specialist (Monterrey)

Brand Specialist (Monterrey)

23 sep
|
Lumysi
|
Monterrey

23 sep

Lumysi

Monterrey

Location: Monterrey, Nuevo León, Mexico Work Model: Hybrid
Experience: 1–2 years of professional experience
Salary: MXN $20,000/month
English: Professional working proficiency required

About Lumysi
Lumysi is building a new generation of wearable technology at the intersection of fashion, wellness, and health . Our goal is to create technology people genuinely want to wear every day, combining meaningful health insights with a jewelry-inspired design. As we continue growing, we’re looking for a Brand Specialist who can help us strengthen how Lumysi shows up across social media, campaigns, content, and brand experiences.

The Role
This is a hands-on brand role for someone who already has professional experience working with content, social media, branding, or creative marketing and is ready to take on more ownership.
You’ll help translate the Lumysi brand into content people want to watch, save, share, and remember.
The role combines creative execution, project coordination, content planning, and brand consistency. You’ll work across internal teams, agencies, creators, photographers, videographers, and other external partners to bring campaigns and ideas to life.

What You'll Do
Manage the day-to-day execution of Lumysi’s social media channels
Build and maintain the content calendar
Coordinate content production from concept to publication
Plan and organize photo and video shoots
Coordinate photographers, videographers, models, creators, locations, products, and production logistics
Work directly with creative, marketing, PR, and performance agencies
Prepare creative briefs and ensure deliverables are aligned with the Lumysi brand
Support campaign launches,



product storytelling, and brand initiatives
Develop and coordinate short-form video, lifestyle content, product content, and social-first creative
Identify relevant trends, formats, and cultural moments for the brand
Maintain consistency across visual identity, messaging, and tone of voice
Coordinate influencer and creator collaborations
Review content performance and use insights to improve future execution
Manage multiple creative projects and timelines simultaneously

What We're Looking For
1–2 years of professional experience in branding, social media, content, marketing or a related role
Strong understanding of Instagram, TikTok and current social media formats
Excellent visual taste and attention to detail
Comfortable coordinating photo and video productions
Strong organizational and project management skills
Ability to manage several external partners and projects simultaneously
Comfortable working in a fast-moving startup environment
Proactive and able to take ownership instead of waiting for detailed instructions
Strong written and verbal communication skills
Professional working proficiency in English
Must currently live in Monterrey, Actual León

Nice to Have
Experience with fashion, beauty, wellness, lifestyle or consumer brands




Experience working with influencers or content creators
Basic photo or video editing skills
Experience with Canva, Adobe Creative Suite, CapCut or similar tools
Experience coordinating agencies or freelance creatives
Interest in fashion, wellness, fitness and wearable technology

You’ll Be a Strong Fit If You
Have already worked in a professional marketing or brand environment and want more ownership
Care about how a brand looks, sounds, and feels
Can manage a project from idea to execution
Know how to give clear feedback to agencies and creatives
Understand that strong content requires both good ideas and excellent execution
Are proactive and comfortable making things happen without waiting for every detail to be defined
Enjoy working in a fast-moving environment where priorities evolve quickly
Are genuinely interested in fashion, wellness, fitness, technology, and consumer brands

Why Lumysi
This role offers the opportunity to work on a brand that is still being shaped in real time.
You won’t be limited to one narrow area of marketing. You’ll have exposure to content, campaigns, production, social media, creators, agencies, product launches, and brand development.

Your work will be visible, your ideas will have room to grow, and you’ll have the opportunity to take meaningful ownership as Lumysi enters its next stage. If you have strong brand instincts, professional experience, and the ability to turn ideas into polished execution, we’d love to hear from you.

Hybrid role based in Monterrey. Applicants must currently reside in Monterrey or its metropolitan area.

📌 Brand Specialist (Monterrey)
🏢 Lumysi
📍 Monterrey

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