22 sep
|
Group U
|
Centro-Norte
22 sep
Group U
Centro-Norte
About the Role
We're looking for a creative, trend-savvy social media & Micro-Influencer Manager to lead our influencer marketing strategy. This person will own the full lifecycle of micro-influencer partnerships, from discovery and outreach to campaign execution and performance analysis, while staying ahead of social media trends across platforms.
Key Responsibilities
- Identify, vet, and build relationships with micro-influencers (typically 10K–100K followers) aligned with our brand and target audience
- Develop and manage a content calendar for influencer campaigns across Instagram, TikTok, and other relevant platforms
- Spot emerging social media trends early and translate them into actionable campaign ideas
- Write clear creative briefs for influencers, defining tone, deliverables, and expectations
- Negotiate partnership terms (paid, gifted product, commission-based, or hybrid models)
- Track and report on campaign performance (engagement, reach, conversions) and optimize based on data
- Maintain an organized pipeline/database of creators by niche, pricing, and past performance
- Collaborate with the marketing team to ensure influencer content aligns with broader brand campaigns
What We're Looking For
- Proven experience in social media management, influencer marketing, or a related field
- A strong eye for content that performs, and the instinct to spot trends before they peak
- Excellent negotiation and relationship-building skills
- Strong written communication skills for briefs and creator outreach
- Familiarity with social analytics tools and/or influencer platforms (e.g., Upfluence, Aspire, Modash) is a plus
- Highly organized, self-motivated, and comfortable managing multiple campaigns at once
- Bilingual (English/Spanish) preferred
Nice to Have
- Personal experience creating content or growing a social account
- Background working with or within an influencer/talent agency
- Knowledge of tech, lifestyle, or home services space
Interested candidates should submit a portfolio or examples of past influencer campaigns they've managed, along with their resume. Sueldo: A partir de $6,000.00 a la semana
Lugar de trabajo: remoto híbrido en 22000, Zona Centro, B.C.
📌 Social Media & Micro-Influencer Manager (Centro-Norte)
🏢 Group U
📍 Centro-Norte