Job Title:
Mid-Level Marketing Manager Job Type:
Full-time / Remote Work Hours:
PST (Pacific Standard Time)
Job Overview:
We're helping our client find a Mid-Level Marketing Manager to take full ownership of email and SMS marketing strategy, execution, and performance, while confidently planning and managing the broader marketing calendar. In this role, you will operate as a hands-on builder and strategic thinker, responsible for delivering thoughtful, conversion-driven campaigns that support engagement, retention, and revenue growth across the customer lifecycle.
Responsibilities:
Email & SMS Ownership
Plan, write, design, schedule, and optimize all email and SMS campaigns end-to-end
Manage segmentation, flows, automations, and promotional sends
Continuously test subject lines, creative, and messaging to improve performance Marketing Calendar & Campaign Planning
Build and maintain monthly and seasonal marketing calendars
Develop campaign concepts aligned to launches, promotions, and key retail moments
Ensure cross-channel coordination and timely execution Creative & Copy Execution
Write clear, compelling, conversion-focused marketing copy
Produce simple campaign graphics or collaborate with designers when needed
Translate strategy into executable creative direction Performance & Optimization
Monitor KPIs including open rate, CTR, conversion, and revenue attribution
Deliver insights and recommendations to continuously improve results Must-Have:
Experience & Background
3–6 years of experience in email, SMS, or lifecycle marketing, preferably within e-commerce or consumer brands




Proven track record of executing conversion-focused campaigns that drive engagement, retention, and revenue
Hands-on experience managing marketing calendars, promotions, and seasonal campaigns Technical & Platform
Skills
Proficiency with platforms such as Klaviyo, Mailchimp, HubSpot, Attentive, Postscript, or similar
Strong understanding of segmentation, automations, customer journeys, and A/B testing
Comfortable working with analytics dashboards, attribution data, and performance reporting
Basic design capability in Canva, Figma, or Adobe tools, or the ability to brief designers effectively Marketing & Analytical Capability
Solid grasp of direct-response marketing, conversion optimization, and lifecycle strategy
Ability to interpret KPIs (open rate, CTR, CVR, revenue per send) and translate insights into clear optimization actions
Strong copywriting ability with clear, engaging, brand-aligned messaging Working Style &
Soft Skills
Highly organized with strong time management and planning ability
Comfortable operating in a hands-on, execution-focused environment
Detail-oriented, proactive, and able to manage multiple campaigns simultaneously
Clear communicator who collaborates well with design, growth, and leadership teams
Self-motivated and effective in a remote or fast-paced startup environment
Nice-to-Have:
Experience with Shopify or other e-commerce platforms
Familiarity with customer retention, loyalty programs, or subscription models
Exposure to paid media coordination or broader omnichannel campaign planning

📌 Mid-Level Marketing Manager - 56136051781 (Xico)
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