Social Media Analyst

Location / Working Model: Mexico City | Hybrid – 2 days per week in the office
Language: Strong professional English is essential
Scope: Global

We’re looking for a Social Media Analyst to join a growing general in-house Creative Hub.
This is a data-driven social role for someone who can turn metrics into meaningful creative direction . You’ll monitor, analyze, and optimize organic social performance across global channels, helping the wider creative team understand not just what is performing, but why — and what they should create next.

You’ll work directly with Social Media Managers, Content Creators, Designers, and Video Editors , using data and audience behavior to influence content in real time and support continued social growth.

Monitor, measure, and analyze social performance data across key platforms, including LinkedIn, Instagram, and TikTok
Track core social metrics and turn the numbers into clear, actionable insights
Analyze both always-on organic content and major campaign, product launch, event, and announcement content




Monitor out-of-network reach to understand which topics and conversations are attracting new audiences
Translate platform data into creative recommendations , helping creators understand which hooks, formats, visuals, and topics are driving results
Evaluate recurring social content pillars to understand where audiences are showing the strongest engagement and emotional response
Monitor platform updates and algorithm changes and identify how these should influence the wider social strategy
Support the optimization of social SEO, GEO, and metadata strategies
Map performance across the marketing funnel, from reach and views through to engagement, share of voice, and click-through rates
Create clear, narrative-driven reports and presentations that make complex performance data easy for creative and senior stakeholders to understand
Experience in social media analytics, digital media strategy, social insights, or anoth

📌 Content Analyst (México)
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