Build and execute integrated B2B demand-generation campaigns for the U.Generate and track qualified leads, opportunities, and marketing-sourced or marketing-influenced pipeline.
Own hands‐on marketing automation activities, including email campaigns, nurture sequences, segmentation, landing pages, workflows, and campaign tracking.
Work with CRM and marketing automation platforms such as HubSpot, Marketo, Salesforce, Pardot, GoHighLevel, or similar tools.
Partner with Sales on target audiences, priority accounts, lead qualification, campaign strategy, and Marketing-to-Sales handoff.
Develop and execute content strategies across website, email, LinkedIn, newsletters, blogs, webinars, events, case studies, and other channels.
Create and edit professional marketing content in English for U.Support SEO/AEO and website conversion initiatives.
Plan and execute webinars and conference marketing, including pre-event campaigns, meeting generation, event promotion, lead capture, and post-event follow‐up.
Manage and coordinate external marketing agencies, vendors, freelancers,



or creative partners.
Track campaign performance and use data to improve marketing results.
Use AI tools as part of your regular marketing workflow to improve research, content creation, campaign development, analysis, automation, and productivity.
based leadership and Sales teams while coordinating external marketing agencies and vendors.
Help shape a developing marketing function, build processes from the ground up, and connect marketing work to business growth.
4+ years of hands‐on marketing experience, preferably in B2B environments.
~ Experience with CRM and marketing automation platforms.
~ Experience developing and executing content strategies, not only social media content.
~ Ability to demonstrate measurable results from previous campaigns, such as leads, MQLs/SQLs, meetings, opportunities, pipeline, conversions, or revenue influenced.
~ Experience collaborating closely with Sales.
~ Experience w

📌 SeniorB Marketing Manager (Ciudad de México)
🏢 Jobtailor
📍 Ciudad de México