Growth Marketing Manager - Subscription
Schedule: Full-time - 9:00am to 5:00pm Eastern Time
Location: Remote - Latin America

Our mission is to help experienced QA engineers stay relevant in the AI era and move into new opportunities through practical, career-focused education.
We are looking for a Growth Marketing Manager to own the growth of our subscription product end to end . You will be the primary marketing owner for this product, responsible for driving subscriber growth, recurring revenue, and the economics behind it. We have contractors who handle the technical execution inside ad platforms, so your role is to own the strategy, creative direction, offers, testing roadmap, budget allocation, and performance. Because we operate as a lean, AI-driven team, you will also be expected to use AI not simply for content generation, but to build workflows, automations, and AI-powered systems that make marketing more efficient and scalable .
This role is idóneo for someone who combines strong traditional growth marketing fundamentals with a modern, highly adaptable approach to AI.





Paid media strategy , initially focused on Meta and with potential expansion into Google/YouTube, including audiences, offers, budget allocation, creative strategy, and testing.
Creative strategy and production , including ad hooks, angles, scripts, statics, and video concepts, working with instructors, designers, and contractors to produce and iterate creative at volume.
Retention and lifecycle marketing , including onboarding, engagement, winback, reactivation, and campaigns designed to increase long-term subscriber value.
HubSpot marketing automation , including building automated workflows, email campaigns, segmentation, and follow-up sequences.
Product marketing , working closely with instructors and the product team to understand the product, identify customer pain points, refine messaging, and communicate the value of an ongoing subscription.
Content and organic marketing , including

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