Role summary

Own the execution, measurement, optimization, and client communication for paid-growth programs across Knight Vision client accounts. Turn approved strategy and creative into well-run campaigns, reliable conversion tracking, clear reporting, and an actionable plan for improving results.

Responsibilities
Paid-media execution

● Build, launch, manage, and optimize campaigns across Meta and Google Ads.

● Own campaign structure, budgets, targeting, placements, creative setup, landing-page links, platform settings, and conversion objectives.

● Audit accounts to identify the most important gaps in campaign setup, tracking, funnel flow, creative delivery, and optimization.

● Monitor spend, pacing, volume, cost per result, and lead quality.

● Make and implement optimization recommendations, including changes to targeting, budgets, campaign objectives, conversion events, landing pages, and creative inputs.

● Set up campaigns and operational tasks quickly once scope and approvals are clear.

Measurement and growth operations





● Own conversion measurement from ad interaction through lead capture and CRM visibility.

● Implement and troubleshoot GTM, pixels, conversion events, UTMs, forms, CRM integrations, and lead routing.

● Validate tracking end to end before reporting performance or recommending scaled spend.

● Identify reporting, attribution, or client-infrastructure blockers early and recommend a clear path to resolution.

● Partner with strategy, creative, and client teams to translate performance needs into concrete requirements for ads, forms, landing pages, and tracking.

Client reporting and communication

● Lead weekly paid-media client calls, presenting performance, answering operational questions, and aligning on priorities.

● Deliver clear weekly reporting for every active account, covering spend, conversion volume, cost per result, lead-quality signals, meaningful changes, and progress toward agreed goals.

● Clearly distinguish verified p

📌 Paid Media (Monterrey)
🏢 Brains On Demand
📍 Monterrey