DescriptionJob Title: Senior Marketing ManagerPosition Type:Full-Time, RemoteWorking Hours: U. S. Business HoursAbout the RoleWe're hiring a Senior Marketing Manager / Head of Marketing Operations to lead and execute high-impact digital marketing initiatives across SEO, content, growth, and marketing operations.This is a high-ownership role for someone who combines strategic marketing thinking with strong execution capabilities across technical SEO, content production, digital growth, and operational management.You will be responsible for driving organic growth, managing marketing systems and workflows, overseeing website and SEO initiatives, coordinating campaigns, and leveraging AI tools to improve speed, scalability, and marketing performance.The adecuado candidate is highly proactive, execution-focused, AI-driven, and capable of independently building and managing marketing initiatives in a fast-paced environment.ResponsibilitiesMarketing Strategy & ExecutionDevelop and execute marketing initiatives across multiple digital channelsDrive organic growth strategies across SEO, content, and digital marketing effortsCoordinate and manage ongoing marketing campaigns and operational prioritiesSupport revenue-focused marketing initiatives and performance trackingContent & Social Media ManagementCreate and oversee daily social media content across platforms including Instagram, Facebook, and X (Twitter)Produce or manage high-quality content including blogs, articles, PR outreach, and promotional materialsCollaborate with designers and developers to ensure visually engaging and brand-aligned contentMaintain consistency across messaging, branding, and communicationSEO & Website ManagementLead Technical SEO initiatives including on-page optimization, audits, backlink strategies, and organic growth planningManage website projects using ASTRO, headless Word Press, or similar CMS technologiesMonitor SEO performance and implement improvements based on analytics and industry trendsStay updated on evolving SEO, AIO,



and AI-driven search strategiesMarketing Operations & SystemsManage marketing workflows, reporting systems, and operational processesSupport quarterly reporting, shareholder updates, and performance analysisCoordinate marketing projects across internal teams and external partnersEnsure operational efficiency across campaigns, systems, and communication workflowsAI & Automation IntegrationLeverage AI tools to improve content production, SEO research, automation, and marketing workflowsIdentify opportunities to streamline repetitive marketing tasks using AI platformsExperiment with emerging AI technologies to improve efficiency and campaign performanceSupport AI-first operational improvements across the marketing functionCrisis & Brand ManagementSupport crisis-response marketing initiatives when requiredMaintain professionalism and responsiveness during high-priority or time-sensitive situationsEnsure brand communication remains consistent and aligned during critical eventsWhat Makes You a Strong FitYou combine strategic marketing thinking with hands-on executionYou are highly organized and capable of managing multiple initiatives simultaneouslyYou are deeply familiar with Technical SEO and organic growth strategiesYou proactively solve problems and execute independently without heavy oversightYou are AI-first in your approach to content, research, workflows, and automationYou communicate clearly and collaborate effectively across teamsRequired Experience & SkillsMust-Have Requirements (Non-Negotiable)Proven experience in a senior marketing, growth,



or marketing operations roleStrong expertise in Technical SEO and organic growth strategiesExperience managing websites using ASTRO, Word Press, or headless CMS platformsExperience with Google Ads, backlink analysis, and SEO toolsStrong understanding of AI tools and their use in marketing workflowsExperience managing marketing projects and cross-functional collaborationExcellent English communication skills (written and verbal)Strong analytical and reporting abilitiesAbility to independently manage and execute marketing initiativesNice-to-Have ExperienceActive involvement in the SEO or digital marketing communityExperience with Hub Spot, Slack, Asana, or similar operational toolsExperience in luxury, hospitality, lifestyle, or travel-related industriesExperience leading crisis-response marketing initiativesFamiliarity with Revenue Operations or marketing analytics systemsWhat Does a Typical Day Look Like?
Your day will revolve around managing marketing initiatives, driving SEO and content execution, coordinating campaigns, and improving operational efficiency across marketing systems.You will:Review marketing performance and SEO metricsCoordinate content creation and campaign executionManage website updates and optimization initiativesCollaborate with design and development teamsBuild and improve AI-assisted marketing workflowsMonitor digital growth opportunities and reporting metricsSupport operational coordination across marketing initiativesIn essence: you are the person driving marketing execution, operational structure, and organic growth across the business.Key Metrics for Success (KPIs)Organic traffic growth and SEO performance improvementsConsistency and quality of content productionGrowth in engagement and digital visibility across channelsMarketing workflow efficiency and campaign executionWebsite performance and optimization improvementsEffective implementation of AI-driven marketing systemsInterview ProcessInitial Screening CallRecruiter InterviewFinal Interview with LeadershipOffer & Onboarding

📌 Senior Marketing Manager (Aguascalientes)
🏢 Pavago
📍 Aguascalientes