Job Description

As a Marketing Operations Agent, Eloqua, you will support the execution, optimization, and delivery of marketing automation campaigns and operational workflows. You will work closely with digital strategists, analysts, marketers, event marketing teams, and third-party vendors to ensure accurate, effective, and measurable campaign delivery.

You will focus on using Oracle Eloqua and Salesforce CRM to manage audience segmentation, email campaigns, landing pages, forms, automation workflows, and campaign tracking. The role will also support data quality, campaign performance analysis, and continuous improvement across marketing technology processes.

Key Responsibilities

In this opportunity as a Marketing Operations Agent, Eloqua, you will:

Support Marketing Automation Campaigns: Design, deploy, and optimize marketing automation workflows using Oracle Eloqua to enhance customer experience, increase engagement, and generate leads.

Manage Campaign Execution: Support the delivery of marketing programs, including email campaigns, landing pages, forms,



audience segmentation, personalization, tracking, and automation workflows.

Maintain Marketing Data Quality: Manage accurate audience segmentation, suppression processes, and consent and preference management to support effective and compliant campaign execution.

Own Campaign Quality Assurance: Perform quality assurance activities across emails, landing pages, forms, segmentation, tracking, personalization, and automation workflows to ensure accurate and error-free deployment.

Collaborate with Cross-Functional Teams: Work closely with digital strategists, analysts, marketers, and event marketing teams to align campaign execution with business and marketing objectives.

Optimize Campaign Performance: Support campaign analysis, including A/B testing, data review, and recommendations to improve engagement and campaign results.

Work with Marketing Technology Platforms: Use Oracle Eloqua, Salesforce CRM, an

📌 Marketing Operation Agent, Eloqua (Ciudad de México)
🏢 Thomson Reuters México
📍 Ciudad de México