Descripción General del Puesto
Brother Mexico is seeking a Senior Director, Sales & Marketing to lead the commercial strategy and accelerate sustainable, profitable growth across our Consumer and Commercial businesses.
This executive role will have overall leadership responsibility for Sales and Marketing across the Printing & Solutions (P&S;), Labeling & Mobile (L&M;), Personal & Home (P&H;), and Industrial Printing (IP) portfolios, representing a business of MXN 2.5B+ in annual revenue.
The Senior Director will set the commercial direction for Mexico, strengthen our go-to-market strategy, expand market share, and build a high-performing Sales & Marketing organization.
As a key business leader, this position will also work closely with senior stakeholders across Finance, Supply Chain, Customer Service, HR, and other functions, as well as Brother's regional and general headquarters, to shape priorities and position the Mexico business for its next stage of growth.
This role requires full business fluency in both English and Spanish. Please share your resume/CV/profile in ENGLISH.



Commercial & Business Strategy
Own and lead the Sales & Marketing strategy for Mexico, with accountability for revenue growth, profitability, market share, and commercial performance.
Translate corporate priorities into clear annual and multi-year commercial strategies and execution plans.
Establish and deliver against annual and quarterly sales objectives across business segments and channels.
Drive disciplined management of pricing, commercial conditions, partner programs, incentives, and promotional investments.
Use business intelligence, customer insights, and competitive data to anticipate risks and unlock growth opportunities.
Sales & Marketing Leadership
Lead an integrated Sales & Marketing organization, creating strong alignment between commercial strategy, product strategy, channels, and market execution.
Oversee key marketing priorities including product launches, digital marketing, b

📌 Senior Director of Marketing and Sales (Zedec Santa Fé)
🏢 Brother International
📍 Zedec Santa Fé