About Paired
Paired is a general staffing and recruiting agency that specializes in pairing remote work with top-tier talent
We are dedicated to connecting talented individuals with remarkable companies in need of their skills. Our goal is to create fulfilling job opportunities for professionals around the world.
Our client
Is a direct-to-consumer eCom startup in the dietary supplement space that was recently ranked 36th fastest growing private company in North America by Inc. Magazine.
We're seeking a Creative Strategist to drive paid advertising performance through high-converting ad concepts and data-driven iterations. You'll generate fresh creative angles, script compelling ads, and work closely with our CEO, Sr. Creative Strategist, creative production team, and media buyers in a fast-paced feedback loop. This role requires a deep understanding of DTC ecommerce, consumer psychology, and what makes ads stop the scroll and drive purchases
What You'll Own
Research creative trends across competitors and other DTC subscription companies to guide your work
Generate multiple creative angles and concepts weekly based on performance data, customer insights, and market trends
Write scripts for various ad formats, including UGC, VSLs, static ads, and short-form video content
Review campaign performance feedback from the media buyer and use data to inform next creative iterations
Provide clear direction and feedback to the design/video team to ensure effective execution
Monitor competitor ads, viral trends, and platform best practices across Meta and Instagram
Work in weekly cycles with the media buyer and creative team to test, learn, and scale winning concepts
Proven track record developing creative for DTC ecommerce brands in performance marketing environments
Strong ability to craft hooks, angles, and messaging that convert, backed by an understanding of consumer psychology
Comfortable interpreting ad performance metrics and feedback to guide creative decisions
Experie
📌 Creative Strategist for a 8-figureC Suplement Brand (México)
🏢 Paired
📍 México