08 sep
|
Birdman
|
México
Birdman is one of Mexico's fastest-growing consumer brands—redefining performance and wellness through innovation, authenticity, and sustainability. Mexico is our home and HQ—the birthplace of Birdman and the epicenter of our global brand vision. This is where we define the brand that will scale worldwide. The work done here will not only win in Mexico but will shape Birdman's identity globally across health, wellness, and performance nutrition.
Brand Marketing Manager – Mexico , you will
own Birdman's brand strategy and execution end-to-end
in our home market, while playing a key role in shaping the brand platform that guides all integral markets. Brand Marketing team in Mexico , overseeing Brand Managers and cross-functional brand initiatives that drive awareness, consideration, and sell-out. From defining positioning and product innovation to leading launches, collaborations, and experiential marketing, you'll be the architect of how Birdman shows up in culture and in the lives of our consumers.
This is a once-in-a-lifetime opportunity to build a global wellness brand from its roots—shaping how the world experiences Birdman, starting from Mexico.
rare hybrid leader —a brand builder with
creative vision and cultural instinct , paired with the rigor of a
defined brand platforms from HQ
co-branding opportunities
that amplify reach and cultural relevance, and you can inspire partners to deliver at Birdman's level of ambition. insights (Nielsen/Kantar/Ipsos, digital analytics)
shape a global wellness brand from Mexico to the world.
Proven experience defining brand strategy and positioning , ideally with regional or global influence. Track record of delivering measurable, metrics-driven results , such as brand equity growth, successful product launches, and ROI improvement. bringing world-class marketing practices while thriving in Birdman's culture of agility, speed, and ambiguity. Hands-on experience managing brand P&L; and budgets , with accountability for profitabilit
📌 MX Head of Brand Marketing (México)
🏢 Birdman
📍 México