Overview

- Commercial Planning Analyst (CPG)

Are you passionate about transforming data into business decisions? Join our team as a Commercial Planning Analyst (CPG) where you'll play a key role in driving category growth through demand forecasting, market analysis, assortment optimization, and strategic recommendations.

Key Responsibilities

- Support category planning activities, including demand forecasting, planogram development, and SKU optimization.

- Analyze market and performance data from sources such as Nielsen, IRI, POS systems, and competitive intelligence platforms to identify trends and growth opportunities.

- Generate actionable insights to improve product assortment, pricing strategies, and promotional effectiveness.

- Partner closely with Sales, Marketing, Supply Chain, and Finance teams to ensure category strategies align with business objectives.

- Monitor and report category performance through key metrics including sales, margin, market share, and profitability.

- Develop recommendations to drive continuous improvement and sustainable category growth.

Qualifications

- Bachelor's degree in Business Administration, Marketing, Finance, Data Analytics,



or a related field.

- 3 to 5 years of experience in Category Management, Category Planning, Sales Operations, Commercial Analytics, Insights, or Finance within the Consumer Packaged Goods (CPG) industry.

- Advanced English proficiency.

- Experience working with market data and retail measurement tools such as Nielsen, IRI, and POS reporting.

- Advanced Excel and strong analytical capabilities.

What We're Looking For

- Strong analytical and problem-solving skills.

- Understanding of category management principles, consumer behavior, and market trends.

- Attention to detail and a continuous improvement mindset.

- Ability to collaborate effectively across multiple functions.

- Strong communication skills and the ability to translate data into actionable business insights.

- Adaptability, accountability, and a strong sense of urgency.

Preferred Background

Experience in

- Category Management

- Category Planning

- Commercial or Sales Analytics

- Consumer Insights

- Sales Operations

- Revenue Growth Management (RGM)

📌 Commercial Planning Analyst (CPG) (Aguascalientes)
🏢 Capgemini
📍 Aguascalientes