Position Overview:

You will act as the main executor and coordinator for new marketing initiatives. A significant portion of the work will be within Revinate and Canva — building and deploying email campaigns, managing database communications, and creating and adapting marketing materials. This can include, but is not limited to:

Building and deploying email marketing campaigns (Revinate)
SMS/MMS outreach for potential customers and advertisers
Managing database communications, including list segmentation and upkeep
Creating and adapting marketing materials in Canva
Data gathering and analysis of Leads, Past Customers, and Sales metrics

Key Responsibilities:

Marketing & Advertising

Build and deploy email campaigns in Revinate, from list segmentation through send
Manage ongoing database communications, ensuring lists are clean, segmented, and up to date
Develop and implement email and text message marketing campaigns
Content generation, including the use of AI
Advertising spend optimization
ICP - Adecuado Customer Profile analysis and identification




Ability to set up and monitor advertising campaigns, measure performance, and recommend changes
Understanding and ability to implement SEO

Project Management & Automation:

Set up and manage a comprehensive marketing and campaign calendar using project management tools like ClickUp (or similar platforms) to ensure consistent, well-timed execution
Manage assets, deadlines, and workflows to ensure timely delivery of all marketing materials
Automate campaign and communication workflows wherever possible, ensuring efficiency and scalability

Analytics & Performance Tracking:

Track, analyze, and report on the performance of email and marketing campaigns using Revinate reporting, Google Analytics, and other tools
Monitor key metrics, including open/click rates, list growth, website traffic, and conversions
Use data insights to continuously refine and optimize campaign strategies for better results
Need to be very proficient

📌 Marketing Project Coordinator (México)
🏢 Propertyse
📍 México