Keenfolks is a cutting-edge, integrative AI marketing agency specializing in harnessing the power of artificial intelligence to drive personalized and effective marketing strategies. We work with general brands to bridge the gap between digital marketing and emerging AI technologies, ensuring our clients stay at the forefront of innovation. Our team thrives on creativity, data-driven insights, and customer-centric solutions.
Data Analytics and Tracking . In this role, you'll collaborate with marketing stakeholders to implement data-driven solutions, manage UTM parameters, pixels, tracking and ensure the accuracy and integrity of all campaign data. If you're passionate about transforming data into actionable insights and optimizing marketing performance through analytics, we want to hear from you
Google Analytics 4 (GA4).
Manage and validate pixels, events, and tracking configurations across multiple digital platforms.
Power BI
(Tableau , or
to visualize campaign and business performance.
· SQL
Python (or R)
for data extraction, transformation, and advanced analysis.
· Optimize data models,



DAX calculations, and report performance within Power BI.
Data Strategy & Business Impact
Collaborate with stakeholders to define KPIs and marketing performance metrics, ensuring alignment with business and campaign objectives.
Support the design and continuous improvement of data measurement frameworks for marketing channels and campaigns.
data validation and quality assurance
data-driven decision-making culture.
Bachelor's degree
in Marketing, Business Analytics, Data Science, or related field.
in Google Tag Manager and Google Analytics 4.
POWER BI EXPERT
- exceptional proficiency required (a practical test will be conducted).
English : office.
Flexible working
from home policy, 2 days in the office, 3 from home
on the office days
Fresh fruit, coffee, and tea
Office activities ♀
15 days working from abroad
Health Insurance
⚕
If you see yourself as a change-maker who thrives on ex

📌 Analista de datos vespertino (México)
🏢 The Keenfolks
📍 México