Lindt & Sprüngli is an internationally operating group of companies and the world's leading manufacturer of premium quality chocolate. Commercial Strategy: Define and implement the annual commercial strategy aligned with Lindt's corporate objectives and regional priorities. Develop commercial plans to achieve sales, profitability, and market share targets. Lead commercial planning processes, annual budgeting, and sales forecasting. Analyze market trends, consumer behavior, and competitive activities to adapt commercial strategies accordingly.
Lead commercial negotiations, annual agreements, pricing strategies, and promotional plans. Ensure profitable account growth while maintaining the brand's premium positioning. Sales Leadership: Lead, develop, and motivate the national sales team, promoting a high-performance culture. Establish clear objectives, performance metrics, and development plans for the team. Encourage cross-functional collaboration to ensure the effective execution of commercial strategies.
Manage commercial budgets and promotional investments,



ensuring an efficient return on investment. Channel Development & Commercial Execution: Ensure excellence in sales execution across all channels. Drive distribution, visibility, availability, and flawless point-of-sale execution. Ensure successful implementation of new product launches and seasonal campaigns.
Partner with Marketing to develop commercial strategies and brand activation plans. Collaborate with Supply Chain to ensure product availability and demand planning accuracy. Coordinate with Finance to monitor budgets and commercial performance. Maintain alignment with regional and integral teams to share best practices and ensure compliance with corporate standards.
Minimum of 10 years of progressive commercial experience within FMCG, food, confectionery, or premium consumer goods companies.
At least 5 years of experience leading national sales teams.
Proven experience negotiating with strategic customers an

📌 Sales Manager (Ciudad de México)
🏢 Lindt & Sprungli de Mexico S.A. de
📍 Ciudad de México